International skin care major Beiersdorf has reported a sales drop for the first half (H1) of 2020, with luxury brand La Prairie especially hard-hit by COVID-19 whilst its derma brands defied the crisis.
Big brand talks: In conversation with Unilever, REN, Beiersdorf, Bulldog and Beauty Kitchen
Unilever, REN, Beiersdorf, Bulldog Skincare and Beauty Kitchen are all dedicated to continued innovation around durable beauty with TerraCycle’s spin-off Loop, but each brand says there remain challenges ahead.
Beiersdorf-owned Nivea remains the most chosen beauty and personal care brand in Europe and the only one purchased by over 50% of households – an impressive feat for any global brand, says Kantar.
German personal care major Beiersdorf has developed a sunscreen dispensing system that incorporates a UV exposure stamp to alert consumers when product needs to be reapplied.
The ongoing coronavirus (COVID-19) pandemic has changed the face of beauty business as we know it, and a dig into the financials shows some majors and categories have weathered the storm better than others.
Personal care giant Beiersdorf and speciality chemicals supplier Evonik have teamed up on a federally funded research project in Germany looking to use carbon dioxide as a source for producing sustainable raw materials for beauty products.
International skin care major Beiersdorf has reported a sales dip for the first quarter of 2020 amid the ongoing coronavirus (COVID-19) pandemic, with European business and the La Prairie brand especially hard-hit.
The Chinese arm of personal care major Beiersdorf has developed a nourishing skin cream with a unique ‘bouncy’ texture and favourable sensory properties using a blend of powders and oils.
Beiersdorf has grown annual revenues and gained market share in face and skin care for 2019, despite facing profound societal changes and business challenges linked to climate change, its chairman says.
International skin care major Beiersdorf has released its unaudited, preliminary sales for 2019, spotlighting Nivea, La Prairie and Eucerin as key growth drivers.
German personal care company Beiersdorf has registered a 2.8% organic increase in sales in the first six months of this year, according to its half-year results.
Scent maker Givaudan has branded fragrance as one of the most important factors in a consumer’s decision to buy a product, be it any type of cosmetic, at an Open Innovation event held by Beiersdorf for new concepts for its Nivea brand in Hamburg.
The Nivea and Eucerin skin care brands have helped boost Beiersdorf sales as the company’s Consumer Business segment showed growth in a difficult market environment.
Beiersdorf has published its 2014 review of its ‘We Care’ sustainability strategy, announcing that it has already exceeded its 2020 ‘Planet’ targets and will continue to strive forward, aiming to achieve its ‘People’ and ‘Products’ targets next.
Beiersdorf has appointed former Colgate-Palmolive finance director Jesper Andersen as its new CFO, taking over from the retiring Ulrich Schmidt in September.
Beiersdorf has launched a revised version of its open innovation platform Pearlfinder as it looks to scout new raw materials and technologies and share creative innovation ideas.
In a tough economic climate that has affected all of the industry’s big players, Nivea skin care maker Beiersdorf expects consumer demand to return having posted its third quarter results.
In 2015 in-cosmetics celebrates its 25th anniversary in Barcelona on 14-16 April, expecting more than 680 exhibitors set to use the show as a launch pad for their innovations, as thousands of professionals come together to discuss the trends and challenges...
While emerging markets stuttered for Beiersdorf, as they have for all the main players, the Nivea, Eucerin and La Prairie skin care brands saw a lift in sales for the first half of the year, boosting the consumer business segment.
Traditionally cosmetics companies have adopted a ‘not invented here’ attitude, but big benefits can be gained from changing to a ‘proudly found elsewhere’ mindset and being open with external partners, says Beiersdorf’s head of research and development.
When your brand is as well-known as Nivea every pack design becomes important to maintain its image. With this in mind, Beiersdorf set a specific project for packaging supplier Global Closure Systems for its latest skin care product.
Market analyst Euromonitor believes that if Procter and Gamble and Beiersdorf were to strike a deal it would benefit both parties as the former’s skin care would receive a boost, and the latter would become more competitive.
A Beiersdorf scientist has developed a novel method of skin analysis that will help the Nivea maker better understand the skin and develop more targeted skin care products.
Nivea skin care maker Beiersdorf reported an increase in profits for full year 2012 with all of its core brands showing strong growth, and will continue to focus on success in the emerging markets going forward.
The Nivea skin care maker announces solid 2012 results after increased demand in emerging markets is offset by the weak economic climate in the company’s home European markets.
Beiersdorf brand Eucerin has launched a new line of skin care products to treat pigmentation following promising research into a brightening active ingredient.
The way people connect and communicate with each other through social media has affected the way business is done and is a great source of innovation, according to Germany-based Beiersdorf.
The Nivea skin cream maker is cutting back on unprofitable lines and investing more in its skin care brands in an attempt to gain market share after seeing its third quarter profits take a tumble.
Beiersdorf Canada, the Nivea skin care brand's Canadian distributor has reached a settlement with the Competition Bureau to stop making what the Bureau has concluded were false or misleading claims about a particular Nivea product.
Personal care giant Beiersdorf’s global brand Nivea has been at the centre of much controversy over its ‘Look like you give a damn’ campaign, for its ‘Nivea for Men’ range.
Germany-based Beiersdorf is planning on selling its production site in Baden-Baden, or possibly closing it in the medium term, affecting 390 employees.
In line with its ‘Focus on Skin Care. Closer to Markets’ strategy, German cosmetics company Beiersdorf has announced plans to make significant investments in its mass market Nivea brand in 2011, in order to strengthen its long-term position.
With rising consumer awareness over negative social and environmental effects of palm oil production, the cosmetics and personal care industry is under increasing pressure to use palm oil that is sustainably sourced.
Beiersdorf has announced a full year organic 2010 sales increase of 3.1 percent, in line with the forecast that were recently lowered by costs relating to its restructuring programme.
As part of ongoing efforts to expand operations in South East Asia and to target demand for its skin care products in Vietnam, Beiersdorf has founded a new affiliate, ‘Beiersdorf Vietnam Limited’.
The RPC Group has extended its range of airless dispensers with a new concept that claims to provide both convenience and enhanced marketing opportunities for personal care brands.
Beiersdorf scientists claim to have developed a deodorant that can fight against the excess sweating and odor caused by stressful situations, often suffered by teenagers.
Personal care sales help to propel Beiersdorf to the close of a tough year, underlined by the fact that the company outperformed average market growth.
With its main markets in developed countries still struggling under the strain of the economic downturn, Beiersdorf CFO Bernhard Duetmann says the business is not out of the doldrums yet.
Beiersdorf’s cosmetics business has held up strongly against the challenging economic tide but its adhesives unit Tesa struggled to retain positive growth figures, according to preliminary financial data for 2008.