Brand Innovation

Givaudan adds olfactive social listening to fragrance creation

18-Oct-2021 By Asia Sherman

Global flavor and fragrances manufacturer Givaudan has introduced DigiPulse to sniff out consumer perceptions of fine fragrances online. The social listening tool is an enhancement of the artificial intelligence-powered Carto, an intuitive and interactive...

Beiersdorf files patent on AI skin profiling and product recommendation method

13-Oct-2021 By Kacey Culliney

International skin care major Beiersdorf has developed a method to profile skin based on moisture levels and geographical location, providing an accurate picture of overall skin condition and enabling personalised product recommendations.

A ‘strong comeback’ to travel retail: L’Oréal debuts Valentino Beauty in Dubai and Seoul

12-Oct-2021 By Kacey Culliney

L’Oréal couture brand Valentino has launched its first makeup collection in Dubai and Seoul airports, laying the path for a strong return to beauty travel retail for the conglomerate, an executive says.

Skin concerns 'at any age’: Superdrug relaunches own-brand range B. Skin

07-Oct-2021 By Kacey Culliney

UK beauty retailer Superdrug has unveiled its revamped own-brand skin care line B. Skin, dividing the premium-feel collection into skin needs rather than age phases.

Social commerce innovation: Unilever unveils beauty startup collaboration platform

30-Sep-2021 By Kacey Culliney

Personal care major Unilever has launched a collaboration initiative to partner with forward-thinking beauty startups, scaleups and entrepreneurs specialised in social commerce to drive next-generation in-house innovation across its portfolio of brands.

Zero+ collection: waterless, plant-based and plastic-free

29-Sep-2021 By Asia Sherman

WWP Beauty is zeroing in on beauty trends by helping brands deliver clean, inclusive and multi-tasking waterless products in plastic-free, plant-based packaging.

AI personalised skin care startup Openface using cosmetics to springboard into health care

29-Sep-2021 By Kacey Culliney

Lithuanian startup Openface has secured venture capital funding to expand its AI-powered personalised D2C cosmetics brand further in Europe; part of its wider goal to offer a system for health care professionals.

L’Oréal Prada tie-up to create ‘code-disrupting’ global beauty brand: Exec

23-Sep-2021 By Kacey Culliney

Beauty major L’Oréal and luxury fashion house Prada are driving international noise around their first fragrance launch – an innovation that marks the first of many designed to build out a highly competitive global beauty brand, an executive says.

Mask-proof lip gloss? Maquillage launches new transfer-resistant product featuring Shiseido’s latest tech

22-Sep-2021 By Amanda Lim

Shiseido-owned make-up brand Maquillage has launched a new lip product featuring new technology that makes it transfer resistant despite its glossy finish.

Lifestyle-focused startup looks to plump up UK's collagen market

13-Sep-2021 By Nikki Hancocks

The founder of a science-backed collagen startup explains how she took her knowledge of the international sports nutrition sphere and created a brand to fill a huge gap in the UK market.

Pandemic skin care: Shiseido's AQUALABEL launches range focusing on skin health and fermented ingredients

13-Sep-2021 By Amanda Lim

Japanese beauty giant Shiseido has launched a new range of skin care products under the AQUALABEL brand that was developed in response to skin care needs and concerns that have been influenced by the COVID-19 pandemic.

Special Edition: Advances in the Skin Microbiome – Ingredients Innovation and Science

Microbiome startup Lac2Biome launches shelf-stable white label facial serum with live probiotics

10-Sep-2021 By Kacey Culliney

Italian microbiome health startup Lac2Biome has developed a white label skin care blend containing live probiotics and hyaluronic acids, offering brands opportunity to offer an innovative and highly potent product that delivers on promised benefits,...

Barry M partners with Perfect Corp for ‘hyper-realistic’ virtual try-ons

09-Sep-2021 By Kacey Culliney

Cosmetics brand Barry M has partnered with beauty tech major Perfect Corp to offer virtual makeup try-ons to its UK consumers – a development its CEO says is crucial to staying at the forefront of innovation.

Finnish startup Innomost sees green promise in upcycled birch bark

08-Sep-2021 By Kacey Culliney

Finnish startup Innomost is scaling up production of its bioactive compounds from upcycled birch bark, offering a more sustainable alternative to palm, fossil and food origin ingredients for beauty and personal care, its founder says.

Activated apples: Biotech firm Renovatio claims new APSKIN products have retinol-like effects ‘without the downsides’

08-Sep-2021 By Amanda Lim

Australian firm Renovatio Bioscience has launched two new cosmetic products with an enhanced formula that it believes can rival retinol products in terms of efficacy without the tricky side effects.