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Indie brands need to communicate their ‘why’ – all the reasons, values and mission that define business (Getty Images)

Beauty visibility: Why indie success is so much more than being ‘Insta-ready’

Instagram is a powerful place – the social platform where influencers hang out and filtered product placements dazzle, but brand visibility requires so much more depth, says an indie beauty expert.

‘Preventative’ and ‘safe’ beauty rise amid COVID-19 concerns: Mintel

Beauty products considered preventative and safe will see a sharp rise in demand during the ongoing coronavirus outbreak, driving clear and lasting change across personal care, says Mintel.

COVID-19: Unilever partners with UK government on €56bn handwashing campaign

Personal care major Unilever is working with the UK government on a global campaign to raise awareness about the importance of handwashing during the ongoing coronavirus outbreak.

Global winner? Curél launches new flagship product to accelerate brand’s growth overseas

Derma cosmetics brand Curél is set to unveil a new flagship product in April 2020 to accelerate the brand’s growth in the domestic and global marketplace.

A Refill and Recycling Revolution: TerraCycle’s Tom Szaky talks about beauty

This month’s PCPC Annual Meeting was all about sustainability. At the event, Cosmetics Design caught up with Szaky to discuss the business of TerraCycle, the Loop platform, and sustainable beauty packaging more broadly.

Henkel launches global solidarity program amid COVID-19 outbreak

Personal care major Henkel is donating €2m to COVID-19 response funds and will supply five million units of personal and household hygiene products to charities and health authorities amid the ongoing global coronavirus pandemic.

Marine beauty: Prinova Europe partners with Norwegian salmon biotech firm

Ingredients supplier Prinova Europe has secured an exclusive partnership with Hofseth BioCare to distribute its collagen blends made from salmon by-product in the EU.

IBMG remains the go-to resource for indie beauty brand leaders, even during the Coronavirus pandemic

Today, the Indie Beauty Media Group launched a new free online resource center called #BeautyUnites to keep independent cosmetics, personal care, and fragrance brand founders informed, inspired, and in good spirits.

‘Microbiome balancing’: Unilever files patent on topical prebiotic formula

Personal care major Unilever has developed a microbiome balancing formula using a prebiotic binder for lotions, body washes, deodorants and toothpastes, among other products.