Barcelona to host in-cosmetics for its 25th anniversary
In the time since the show’s birth, the beauty and personal care industry has grown and is now worth more than $454 billion in retail sales according to Euromonitor; more than double its $211 billion worth in 1999.
During this time in-cosmetics has expanded in importance and in size, having grown tenfold since its inception in 1990.
Anniversary
“We’re proud to be celebrating our 25th anniversary and delighted in-cosmetics has played such an important role in helping shape the landscape of such a dynamic industry, setting the standard for industry events around the world,” says Cathy Laporte, in-cosmetics Exhibition Manager.
“The exhibition provides an annual meeting place where leading innovators gather and the 2015 show will once again be packed full of insight and business opportunities making it a must-attend event for scientists and decision makers around the globe.”
Next year’s event will see a new focus on Turkey & Middle East, which, like in previous years, will feature a dedicated pavilion to house exhibitors from the region, while presentations will shine a light on the vast business opportunities this rapidly evolving market holds.
Business as usual
The Educational Programme returns too, with Marketing Trends presentations and Innovation Seminars, as well as workshops covering topics such as regulatory updates and compliance, sun care and electro-magnetic radiation, and delivery systems.
Mintel is on hand once more to showcase the latest products in the Innovation Zone, while there will also be the ‘Testing & Regulation’ and ‘Fragrance in Cosmetics’ Zones which are set to be bigger than before in 2015.
In this special anniversary edition, an awards ceremony celebrating the industry’s finest takes place on day one. Winners will be announced for the Innovation Zone Best Ingredient Award and Green Ingredient Award, as well as a new award to celebrate 25 years of innovation.
The Beiersdorf Innovation Pitch also returns following its success in 2014 with the manufacturing giant selecting three triumphant exhibitors at the show.
