The humble lipstick has hardly changed in decades, but one design agency believes there is great scope to transform it into a digital 3D colour-printing machine for sustainable, statement beauty.
International paper specialist Arjowiggins has developed a translucent barrier paper suitable for the packaging of cosmetics, providing industry with a sustainable, effective and creative alternative to plastic, it says.
Hong Kong beauty packaging firm Meiyume has identified aluminium as a key material as it focuses its efforts on the development of recyclable packaging solutions.
This month, the packaging supplier and the clean beauty retailer teamed up to make it all the easier for cosmetics, personal care, and fragrance brands to choose packaging that Credo deems sustainable.
Personal care major Beiersdorf is primed to publish its industry standard defining cosmetic grade recycled plastic suitability by the end of this year; a standard it co-developed with two specialist German companies.
L’Oréal has created a sustainable cosmetics bottle made with polyethylene from captured and recycled carbon emissions that it wants to commercialise within four years.
The beauty industry has significantly improved its waste footprint over the years, but brands can step up in-house separation efforts and improve consumer engagement to drive further change, says an expert.
For beauty to truly advance in sustainable packaging, globally shared eco-design metrics and common assessment methods will be critical, and the SPICE tool is a strong start, says an expert.
Today the Sustainable Packaging Initiative for Cosmetics (SPICE) announced a new publicly available tool to assess more than 15 environmental indicators of packaging production and life-cycle.
The ongoing COVID-19 pandemic has inspired a wave of cosmetic creators eager to develop and refine product concepts at-home, and design and engineer specialist Mayku wants to support this growth with its desktop vacuum former.
Personal care major Beiersdorf has partnered with image recognition technology Google Lens to develop limited edition interactive packaging on its Nivea Men range in Germany.
L’Oréal UK & Ireland has partnered with TerraCycle to launch a nationwide makeup recycling campaign across the UK, enabling consumers to return empties of any coloured cosmetic brand at in-store drop-off points across the country.
Investments in blockchain technology and smart packaging will help beauty brands and retailers overcome the rising problem of counterfeits on e-commerce and social platforms, says GlobalData.
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