Packaging & design

More businesses may face accusations of 'greenwashing' as we head into 2024 (Image:Getty)

How can you avoid ‘greenwashing’ accusations?

By Kirsty Doolan

As 2024 dawns among a flurry of new EU regulations designed to make our industry more sustainable, it’s clear that the topic of how to avoid greenwashing claims should be top of every business agenda.

Beauty and personal care products that appeal to one or more of the senses are a guaranteed way to differentiate a brand or product

Seeing sense: innovating in sensory beauty

By Kirsty Doolan

The focus on textures and new experiences in beauty products, often driven by TikTok, shows no signs of waning popularity. What’s new in this rising trend?

Selfnamed said it's aimed at entrepreneurs looking to start or expand their skin care business; to enable them to sell their own products and build their own brand

Start the week with a startup: Selfnamed

By Kirsty Doolan

Every fortnight we talk to a game-changer startup business about why it exists and how it plans to transform the industry. This week we spoke to CEO and co-founder of Selfnamed, Anete Vabule, about how it plans to make it easier for budding entrepreneurs...

Fragrance brand Bastille Parfums has implemented RFID technology for its new fragrance launch

Implementing RFID technology in the supply chain

By Kirsty Doolan

With transparency under the microscope due to sustainability demands, issues with counterfeiting, and the upcoming Digital Product Passport initiative, RFID is in the spotlight again.

TNT Group's bottle design for Puig's Penhaligon's fragrances

7 packaging trends to watch

By Kirsty Doolan

We spoke to some of Europe’s top luxury packaging companies to discover what's next for beauty and personal care packs.

5 beauty brand concepts that tapped into ancient rituals

5 beauty brand concepts that tapped into ancient rituals

By Kirsty Doolan

In recent years, more consumers have become intrigued by the ancient beauty rituals used in Africa, Asia, Native America and beyond. Here are five companies that created brands around this concept.

Oceanworks © D-Keine Getty Images

Oceanworks: ‘The demand for recycled ocean-bound plastic will grow’

By Cassandra Stern

Plastic Action Platform Oceanworks offers manufacturers and suppliers to the cosmetics and personal care product industries the opportunity to improve sustainability practices through reclaimed and recycled materials sourcing, its IMPAC+ plastic offsetting...

Sulapac Luxe © Sulapac

Sulapac launches bio-based packaging material Sulapac Luxe

By Cassandra Stern

The novel bio-based material is ideal for luxury fragrance caps and other cosmetic and personal care product packaging options and offers brands the opportunity to switch to more environmentally friendly packaging without sacrificing quality or functionality,...

Weleda has created a small internal startup to build out fresh innovations across packaging and formulation [Getty Images]

Big Brand Talks – In Conversation with Today’s Beauty Leaders

Weleda R&D chief: ‘We’re trying to switch our way of innovating’

By Kacey Culliney

Swiss natural and organic beauty brand Weleda has formed a small-scale internal startup to speed up product development and market testing, presenting a very new way of working, its R&D head says.

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