Shampoo

Mass beauty brands should be treating environmentally-friendly packaging as part of their core brand identity, it shouldn’t just be a niche launch at the top end of the range (Getty Images)

The eco beauty package: ‘Mass brands need to step up more’

By Kacey Culliney

Sustainable packaging innovation must roll out across mass beauty and personal care if any real strides are to be made, and Western European consumers are largely ready for changes, says a Kantar Worldpanel research director.

Dry shampoo category continues to build momentum

Dry shampoo category continues to build momentum

By Michelle Yeomans

According to analysts at Mintel, the dry shampoo category has catapulted from 1% of all new shampoo products in 2009, to 5% in 2014, thanks to the likes of advanced powder valve technologies helping to power the segment.

Momentive unveils new conditioning agent at in-cosmetics

Momentive unveils new conditioning agent at in-cosmetics

By Katie Nichol

Silicones and advanced materials specialist Momentive Performance Materials is unveiling its latest ingredient, the Silsoft Silk conditioning agent, at the 2014 edition of in-cosmetics taking place in Hamburg, Germany this week.

Welcome to the Haircare Ingredients 2013 online event!

Welcome to the Haircare Ingredients 2013 online event!

By Simon Pitman

Today marks the start of our second HairCare Ingredients online event, bringing to hair care professionals the most targeted and up-to-date information as well as providing an invaluable networking opportunity.

New hair care launches round-up: in-cosmetics preview

New hair care launches round-up: in-cosmetics preview

By Andrew MCDOUGALL

The return of the in-cosmetics Innovation Zone will see a range of companies showcasing their latest products and exclusive show launches in one place in skin, hair, deodorants and much more. Here, we round up the hair care ingredients and conditioners...

Mintel notes dry shampoo segment gaining momentum in EU markets

Mintel notes dry shampoo segment gaining momentum in EU markets

By Michelle Yeomans

According to the market researcher’s global new products database (GNPD), demand for dry shampoo is building momentum in Europe with the UK leading the way, where nearly a quarter (23 per cent) of women are invested in the segment.

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