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2. Cosmetics claims expert: Social media a ‘virulent source’ of misinformation

By Kacey Culliney

06-Oct-2020 - Last updated on 06-Oct-2020 at 11:53 GMT

A cosmetic claims consultant warned industry of an architecture of misinformation created by the social media boom and said if it was left unchallenged there would be damaging long-term effects for beauty.

Top 5 most-read stories September 2020: Watsons ME expansion, social media challenges and natural beauty’s future

1. ‘Beauty-savvy’ move: APAC retailer Watsons to open 100 stores in Middle East by 2025

2. Cosmetics claims expert: Social media a ‘virulent source’ of misinformation

3. Euromonitor: Natural beauty claims ‘might not be quite enough’ in 2020

4. Green beauty: Industry must stretch beyond ‘natural’ given environmental crisis, says expert

5. FEBEA contests ‘harmful cosmetics’ list published by French National Consumer Institute mag

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