L'oréal

The strategy behind Natura’s offer to acquire The Body Shop

The strategy behind Natura’s offer to acquire The Body Shop

By Deanna Utroske

The Brazilian personal care and cosmetics manufacturer has been keeping its investors up to date on the reasoning and planning behind the company’s proposal to buy The Body Shop from L’Oréal.  For Natura, the brand aligns well with its existing portfolio...

L’Oreal Paris clears its name after post-production accusation

L’Oreal Paris clears its name after post-production accusation

By Andrew MCDOUGALL

A TV and press ad for L'Oreal Paris Age Perfect moisturising cream, featuring the actress Helen Mirren, have been cleared by the Advertising Standards Authority after a complaint that they had been enhanced in post-production.

L'Oreal / Nestle shares

UPDATE: L’Oreal's CEO reveals brand is looking at all scenarios

By Michelle Yeomans

The future of Nestle’s 29% stake in L’Oreal has been a hot topic of late, with various industry analysts weighing in on potential scenarios. Now CEO Jean-Paul Agon speaks out on the matter, revealing that whilst Nestle is in ‘control’, the cosmetics company...

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