Skinbetter Science was founded in 2016 by three pharmaceutical professionals, according to the press release. The brand is primarily dispensed in medical offices like dermatology, plastic surgery and medical aesthetics practices.
According to the L’Oréal press release, the brand focuses on innovation in active ingredients for anti-aging, moisturizing, cleansing, exfoliating, skin peeling and sun protection.
“Skinbetter Science is a perfect complement to the Active Cosmetics Division’s brand portfolio,” Myriam Cohen-Welgryn, Worldwide President of L’Oréal’s Active Cosmetics Division, said in the release. “It will contribute greatly to the L’Oréal Active Cosmetics Division’s long-standing mission to pioneer health and beauty with advanced science-based skincare innovations.”
She also said L’Oréal sees international potential in the skincare brand.
The release also said the brand will continue to be run by the Arizona-based leadership team under the Active Cosmetics Division of L’Oréal USA.
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