Amazon and Walmart’s digital storefronts comprise almost half US e-Commerce sales for beauty and personal care products, making it increasingly important that B2B manufacturers and suppliers to these industries understand how to navigate ingredient formulation...
The decade old brand, known for its diverse range of hair color options, has just announced it will now be available in over 1,500 Walmart stores and online.
Consisting of several products designed to moisturize and soothe skin and aching muscles, the Will Perform collection is currently available online and will be available in stores by the end of this month.
The discount retailer has refreshed its policies around chemical ingredients in an effort to be a leader in the stainable chemistry movement as well as to provide transparent formulation information to consumers.