Sustainability and circular beauty

photo courtesy of Gillette

Gillette launches a shave brand with sustainability goals

By Deanna Utroske

The P&G – owned personal care and grooming brand just announced its latest venture. The new Planet KIND shave and skin care brand has partnered with Plastic Bank to limit plastic waste in the oceans.

Consumers have made a link between the singularity event of COVID-19 and planetary change; propelling sustainability concerns to the fore (Getty Images)

COVID-19 Consumer Shifts Close-Up - Part II

Beauty can expect ‘two waves’ of sustainability interest post-COVID

By Kacey Culliney

The ongoing COVID-19 crisis has accelerated consumer focus on sustainability and planetary change, with a first wave of dominant interest set to splash over the next 18 months and drive sentiments mainstream by 2022, says an expert consultant.

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