Cleaning oils that lather up into a foam when mixed with water has moved beyond just cleansers.
Products leading the way in this area include:
Goodal Trans Foam Cleansing Oil (Korea)
The Pola BA Red Smoothing Serum SPF20 PA++, which combines a tightening ingredient and stress reducer ( Japan)
Too Cool for School 'Egg Body Mousse Oil' actually turns into oil on application. Featuring 5 vegetable oils (Sweet Almond, Avocado, Olive, Jojoba seed, Marula), the formulation delivers intense hydration and protection, leaving the skin silky-smooth.