Natural Beauty

Industry and consumers have a plethora of certifications and standards that can be used for natural and organic cosmetics [Getty Images]

Guest Article

Natural and organic cosmetics: An overview of certification options

By Tjaša Grum, CE.way Regulatory Consultants

Interest in natural and organic cosmetics continues to rise amidst a wider green beauty boom, but with little regulation around these two terms, certification schemes have taken on fresh importance - for industry and consumers alike.

Zero by Skin Academy offered a range of 100% natural and vegan products packaged in fully-recyclable packaging [Image: Skin Academy/Zero]

UK startup Zero by Skin Academy secures Feelunique listing

By Kacey Culliney

UK natural skin care startup Zero by Skin Academy has expanded onto online beauty retail major Feelunique, continuing its non-D2C growth plan to upscale across multiple channels and engage mass consumers.

French natural and organic beauty brand Lady Green will launch new skin care products this year and makeup items next year as demand for beauty products targeting blemished skin soars (Image: Lady Green)

Special Edition: Active skin care - protection and healing in a post-COVID world

Blemished skin care blooming: Lady Green to expand makeup and face care to plug demand

By Kacey Culliney

Demands for natural, organic and effective beauty products developed for acne-prone and blemished skin are rising fast, particularly with the onset of COVID-19 and prolonged mask-wearing causing flare-ups, says the founder of French beauty brand Lady...

Planet Friendly Beauty's Azure hair care range includes styling and protection products, all packaged in environmentally-friendly sugarcane bottles (Image: Planet Friendly Beauty)

Nicky Clarke CEO eyes EMEA growth for Planet Friendly Beauty startup

By Kacey Culliney

Eco-friendly hair care startup Planet Friendly Beauty will expand into Europe next year, developing a raft of new products in the coming years like shampoo bars, waterless hair care and simplified scalp care, says its founder – the co-founder and CEO...

Consumers are now prioritising credentials such as safety, transparency, ethical sourcing and looking for highly-personalised beauty products (Getty Images)

Special Edition: Natural Ingredients & Claims

Euromonitor: Natural beauty claims ‘might not be quite enough’ in 2020

By Kacey Culliney

‘Natural’ will continue to be a popular product claim across beauty and personal care this year, but as consumer education deepens and concerns broaden, industry will have to be smarter about what attributes it spotlights, says a beauty expert.

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