A round-up of CosmeticsDesign-Europe’s most-read news from September 2020 shows significant interest in Watsons expanding into the Middle East and experts discussing cosmetic claims, natural beauty and green chemistry.
New Zealand’s natural skincare beauty company Antipodes has signed a new distribution agreement with French distributor Eoyls Beaute, to expand into the pharmacy channel in the country.
Interest in natural cosmetics continues to hold strong but industry must go beyond ‘natural’ claims to remain relevant in today’s global environmental crisis, considering more holistic criteria like end of life and biodegradability, says an expert consultant.
Scottish floral water brand Seilich has built its entire model on biodiversity balance and giving back to the environment – a way of doing business that all beauty companies should take on, according to its founder.
‘Natural’ will continue to be a popular product claim across beauty and personal care this year, but as consumer education deepens and concerns broaden, industry will have to be smarter about what attributes it spotlights, says a beauty expert.
German personal care major has developed a hair styling blend with saccharose and starch that enables the complete replacement of synthetic polymers without impacting product efficacy.
Consumers will increasingly seek out the safety of cosmeceuticals and the comfort of natural products in the long-term due to the novel coronavirus (COVID-19) disruptions, says ingredients company BASF.
Natural and lab-made ingredients both offer great promise in fragrances, but industry doesn’t need to pick and choose – it can weave together nature and science with the right story, says Mintel.
International bath and body brand Rituals has expanded its natural offering with a body care line – part of a wider push towards maximised use of naturals, its travel retail director says.