At the recent Cosmetics Vision event, we caught up with Bertil Heerink, director general of Cosmetics Europe, who spoke to us about his vision of a more harmonized global industry.
When it comes to marketing and advertising, brands need to abandon the pre-existing rules that their categories have, and focus on engaging with the consumer and their needs.
Ingredient suppliers need to stay on top of the trends and work with finished goods manufacturers to ensure they win over consumers, says Lubrizol’s Adrian Holland.
Ingredient suppliers must implement the carbon footprint into their ingredient design and ensure the correct supply chain choices if we are to work towards a sustainable future.
One of the programme features for last week’s Cosmetics Vision event was the Big Debate, which involved not only three top-level industry panelists, but also the audience and the Cosmetics Design readership in shining a light on where the industry is...
Industry veterans like Alain Khaiat, President of Seers Consulting, was amongst engaging presenters at last week's first ever Cosmetics Vision event, where he outlined his strategy for cracking the Asian markets.
Last week was the first ever Cosmetics Vision event. Held in Cannes, South of France, a diverse and engaging conference programme had attendees and speakers fiercely debating the right direction for the industry, while also agreeing about the importance...
The Cosmetics Vision event gets under way today, promising three days of industry discussion on innovation and sustainability and how these are a source of commercial advantage for cosmetics manufacturers.
As the founder of UK men’s grooming brand King of Shaves, Will King knows the ins and outs of this unpredictable category. And at next month’s Cosmetics Vision he will open up on what men really want out of their grooming products.
That expert is Jo Fairley, co-founder of the biggest consumer beauty survey, the basis of the first ever successful ‘Beauty Bible’ with the feedback of 20,000 women on what works and what doesn’t when it comes to cosmetics.
It is the question that is always at the forefront of industry executives’ minds, and beauty expert Jeanine Recckio aims to lift the lid on some of the innovations waiting in store for us at next month’s Cosmetics Vision Event.
This hugely important question will be answered during a key presentation at next month’s Cosmetics Vision event, given by Annelie Struessmann, technical director at CONUSBAT.
On the back of a presentation that Robert Passikoff, founder of Brand Keys, will give about consumer engagement at next year’s Cosmetics Vision event, we spoke to him to find out the best approach to cracking this vital nut.
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