Disruptive innovation in beauty is rare but industry can create fresh consumer needs and develop products that don’t currently exist, with the right thinking, says Euromonitor International.
Amazon is where most European women shop online for cosmetics and these shoppers place high value on user-generated content to make final purchase decisions, a report finds.
Clean and ethical has taken the food and nutrition world by storm, and following hot on its heels is beauty. The movement has been flourishing in cosmetics and personal care for some time now and will soar in due course, propelled by the continued and...
The beauty world will look very different in ten years, polarised by the push and pull between nature and technology and a consumer battle between digital connection and the desire to disconnect, says Mintel.
Next-generation in vitro safety assessments for cosmetics should see good uptake in coming years, receiving regulatory approvals and becoming industry standard within the next decade, suggests the director of science and research at Cosmetics Europe.
Friday in New York City, Cosmetic Executive Women hosted the 3rd annual Connected Consumer conference, bringing together more than 20 digital technology experts and 700+ attendees for a half-day of knowledge sharing and networking.
Foreo has won a two-year intellectual property battle in China – a massive breakthrough that gives strong signals to fraudulent skin care companies, its UK and Ireland general manager says.
The social-selling beauty company took its popular paper brochure digital in 2018, introduced a mobile-first training solution for Avon representatives in May, and is now working with Fuse to create a digital education and communications platform for...
There’s a rising mountain of digital beauty consumers that will snowball in size and influence in coming years, and brands and retailers that understand their needs will be in a strong position for future growth, says Euromonitor International.
Cosmetics Consultants Europe (CCE) will launch a training programme with Germany’s RWTH Aachen University next year that it says should guide the next generation of safety assessors through rising demands of the fast-evolving cosmetics world.
YouTube’s augmented reality (AR) try-on tool is a powerful way for the beauty industry to tell richer, more engaging stories and better connect with consumers, says Google’s head of product commercialisation.
Micro-targeting certain consumer groups, tweaking your marketing message and handing control back to the consumer are just some ways industry can scale up personalised beauty, says Mintel.
Amsterdam-headquartered tech start-up Suburbia has developed a program that tracks sales of luxury cosmetics and fragrances, enabling investors to predict brand performance.
Finnish beauty tech firm Revieve has opened a development hub in Spain to speed up advances in digital customer experience tools – something that will determine success for retailers and brands in the coming years, its CEO says.
The beauty tech race is on, with artificial intelligence, augmented reality, big data and mobile apps becoming part and parcel of everyday business. But what exactly might the future look like?
