Packaging & Design

Beauty tools 2021 should work in combination with topicals, says design expert in CosmeticsDesign-Europe Beauty 4.0 Podcast

Listen to Beauty 4.0 - A Podcast by CosmeticsDesign-Europe - as part of our Special Edition on Beauty Tech

Tools + topicals is where the ‘real innovation lies’ in beauty - designer

By Kacey Culliney

Combining beauty tools with topicals for enhanced efficacy and improved usability is a gap in the market with plenty of promise that brands haven’t quite found yet, says Jo Barnard, founder and creative director of Morrama.

There are currently seven personal care brands participating in Loop's waste-free UK e-commerce platform, though not all have officially launched durable products yet

Big brand talks: In conversation with Unilever, REN, Beiersdorf, Bulldog and Beauty Kitchen

Loop power: Big beauty brands see ‘great opportunity’ in reusables

By Kacey Culliney

Unilever, REN, Beiersdorf, Bulldog Skincare and Beauty Kitchen are all dedicated to continued innovation around durable beauty with TerraCycle’s spin-off Loop, but each brand says there remain challenges ahead.

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