YouTube’s augmented reality (AR) try-on tool is a powerful way for the beauty industry to tell richer, more engaging stories and better connect with consumers, says Google’s head of product commercialisation.
German pharmaceutical major Merck will launch a powdered cornflower extract next year that reduces skin inflammation and supports ‘skin calming’ and ‘skin defence’ claims for cosmetics products in Europe.
Amsterdam-headquartered tech start-up Suburbia has developed a program that tracks sales of luxury cosmetics and fragrances, enabling investors to predict brand performance.
Finnish beauty tech firm Revieve has opened a development hub in Spain to speed up advances in digital customer experience tools – something that will determine success for retailers and brands in the coming years, its CEO says.
Rising consumer concern and regulatory changes have left personal care formulators with a shrinking portfolio of acceptable preservatives but blends and naturally-derived alternatives provide industry opportunities, say Symrise and DuPont.
YouTube has taken its AR Beauty Try-On feature up a development notch, launching an open beta version for use in smartphone ads, enabling beauty brands to fire-up make-up engagement further.
Fragrance major Mugler has unveiled a line of refillable, perfumed cosmetic brushes for its Angel, Alien and Aura brands that can also be used for skin care and make-up application.
Human skin microbiology specialist Labskin has built an artificial intelligence (AI) psoriasis skin model that enables cosmetic firms to test and bring to market products targeting this skin condition.
Proctor & Gamble’s mass hair care brand Herbal Essences will expand tactile markings across all its shampoos and conditioners, kickstarting in January 2020 across the US and globally within two years.
German start-up The SIGN Tribe has developed an acetone-free nail polish remover cream and built up a quirky alternative to what it calls a perfectionist beauty industry.
This year's Belleza Y Salud saw a 10% increase in exhibitor numbers and the organizers were expecting a similar increase in visitors. Here we bring you some of the highlights in this photo gallery dedicated to the event.
Givaudan Active Beauty has developed an instant microbiome profiling system, opening up possibilities for hyper-personalised beauty product development in the future, it says.
Pharmedicom has developed an online survey tool enabling in-depth, real-time insights for cosmetic companies interested in understanding this increasingly important space, its CEO says.
French beauty major L’Oréal has co-developed paper-based cosmetic tubes with global packaging firm Albéa and says industrial production and a market launch for skin care will happen next year.
