Despite the dominance of beauty bloggers being a hot topic for beauty marketing, new research suggests brands themselves still hold a fair amount of sway over online influence.
Shiseido is set to launch 'watashi+', a total beauty service next month in a bid to reinforce its existing official website. According to the company, 'watashi+' will provide newly developed content to offer solutions to customers’...
As more and more consumers increase their awareness of the current economic climate, they are turning more to the internet for information on products, and this has helped increase figures of those using online retail channels to purchase their beauty...
UK-based Body Shop has re-launched an updated version of its
popular US website, aimed at making it more functional and more
user-friendly for on-line shoppers.