New trends data has revealed that the term ‘polynucleotides’ has experienced a 2,446% increase in Google searches over the past year. What is this trending cosmetic injectable and why is it so in demand?
We spoke to the pioneering founder of Transformulas Rosalind Chapman about navigating cosmeceuticals 20 years ago, what’s new for the brand and category trends.
The beauty industry has a duty to shift dated ideals around ageing and aesthetics, empowering consumers to be confident in their own skin and work towards realistic expectations, says the founder of facial fitness brand FaceGym.
A noticeable trend at this year's Beyond Beauty trade show was the
significant number of skin care ranges inspired by ever
popular cosmetic surgery treatments.
![The beauty industry has a duty of care to fulfil, empowering consumers of all ages to feel skin and body confidence [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2023/04/21/beauty-ageing-ideals-must-change-and-brands-have-a-duty-to-drive-this-says-facegym-founder/16355744-1-eng-GB/Beauty-ageing-ideals-must-change-and-brands-have-a-duty-to-drive-this-says-FaceGym-founder.jpg)
