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Microbiome-related claims are just one of the drivers for the oral care category (Image: Getty)

What’s driving the oral care category now?

By Kirsty Doolan

The focus on holistic wellness in recent years has boosted the oral care market, as more people realise the link between maintaining oral hygiene and having better general health. We explore what else is driving the category as we venture into 2024…

Spotlight on ‘stress-relief’ beauty

Spotlight on ‘stress-relief’ beauty

By Kirsty Doolan

Neurocosmetics, psychodermatology, or stress-relief beauty. Whatever you want to call it, there is an uprising of new brands and ingredients that are aiming to help people battle the stress epidemic via their beauty and personal care routines.

The Future Laboratory's forecast said that AI can

The Future Laboratory highlights trends for society in 2024

By Kirsty Doolan

Market intelligence and trends forecasting company the Future Laboratory has advised on the topics that are set to impact the social landscape for the year ahead, and therefore impact consumers' expectations from brands, with a special focus on using...

WGSN reveals beauty trends for 2024 and beyond

WGSN reveals beauty trends for 2024 and beyond

By Kirsty Doolan

Trend forecaster WGSN has released its predictions for the cosmetics industry for next year. Scroll through to discover the trends and see the AI-generated images it has used to illustrate them.

NPD for Autism © nambitomo Getty Images

Trend forecaster: Beauty product NPD for consumers with ASD and SPD

By Cassandra Stern

As more people are diagnosed with autism spectrum disorder and sensory processing disorder yearly, cosmetics and personal care product ingredient manufacturers, suppliers, and formulators can draw inspiration from products developed for consumers with...

 CEO Anastasia Georgievskaya said the software is being used by some beauty and personal care companies to easily 'test out' the potential effects of a certain skin care line on different population cohorts

Start the week with a startup: Haut.AI

By Kirsty Doolan

Every fortnight we talk to a game-changer startup business about why it exists and how it plans to transform the industry. This week we spoke to Anastasia Georgievskaya, CEO of Haut.AI, the company behind generative AI tool SkinGPT.

The pressures of inflation have turned more consumers into 'value hackers ' who seek out dupes and deals, according to Euromonitor (Image: Getty)

6 things beauty consumers will expect in 2024

By Kirsty Doolan

As we head towards a new year, we’ve sought out evidence-based insights from industry analysts to get a glimpse into the mind of beauty consumers. Read on to discover what they will want, need and expect from brands and products in the next year.

Image: Getty

10 beauty technology innovations to watch

By Kirsty Doolan

The technology available to serve the beauty and personal care industry is changing at lightening speed. We’ve rounded up some of the most innovative gamechangers – whether they are disrupting the product development process, overhauling ingredients testing,...

The heritage beauty business rebranded earlier this year

Avon set to open physical stores in the UK market

By Kirsty Doolan

Global beauty business Avon is betting on bricks-and-mortar retail as it reveals plans to open new ‘mini beauty boutiques" in the UK to support its traditional sales model.

Industry e-commerce © Kativ Getty Images

What B2B cosmetics companies need to know about e-commerce

By Cassandra Stern

Amazon and Walmart’s digital storefronts comprise almost half US e-Commerce sales for beauty and personal care products, making it increasingly important that B2B manufacturers and suppliers to these industries understand how to navigate ingredient formulation...

e.l.f. financials © ProfessionalStudioImages Getty Images

e.l.f. results show affordable cosmetics shine

By Simon Pitman

As the cost-of-living crisis continues to bite worldwide, the latest financial results for e.l.f. Beauty underscores how inexpensive cosmetic products are proving to be a winner.