Coty and Story collaborate on beauty retail pop-up shop in New York City
By Deanna Utroske
- Last updated on
image courtesy of Coty
Today through October 8th, the theme at Story’s curated retail boutique on Manhattan’s west side is beauty; and the Coty brands CoverGirl, Clairol, Rimmel, and Sally Hansen are merchandized in a digitally engaging, Instagram-ready , fully interactive shop alongside complementary beauty and lifestyle products from a full array of brands.