UK retailer opts for ‘easy’ dispensing system
British retailer Boots opted for Rieke’s new 500ml airless HVDS for its Derma Care Daily Moisturising Cream due to its ease of use and convenience.
“For the Derma Care Daily Moisturising Cream we wanted the dry skin sufferer, who uses a lot of moisturiser, to have a large, quality pack that easily dispenses the cream, is durable and convenient to use in the home, as well as looking good on shelf,” explains Matthew Brook, Brand Manager Boots Pharmaceuticals.
“Rieke’s 500ml wide bore Airless HVDS has delivered on all these points and is playing an important role in the successful range”.
The large capacity container has a wider design which Rieke also claims offers better stability for controlled and accurate dispensing.
