International beauty major L'Oréal has developed a digital makeup software offering virtual cosmetics and makeup artist recommendations for highly personalised augmented reality (AR) ‘looks’ to be used across online video streaming services and image...
Beauty tech is a fascinating and innovative space spurring a wealth of innovation across products, tools and services, and there’s plenty to watch in smart personalisation, self-expression and immersive platforms.
A round-up of CosmeticsDesign-Europe’s most-read news from June 2022 shows interest in Colgate-Palmolive’s strategy to continue premium oral care innovation, scientific findings on sugar beet to balance skin microbiota and big-brand patents from Unilever...
International beauty major Coty has developed a system that enables dynamic and more representative digital colour adjustments for virtual makeup try-ons, either via video stream or augmented reality (AR).
Beauty brands must start to create camera-first digital strategies because consumer interaction with the tool is evolving fast, particularly amongst Gen Z and Millennial beauty seekers on Snapchat, say executives at Snap Inc.
Cosmetics brand Barry M has partnered with beauty tech major Perfect Corp to offer virtual makeup try-ons to its UK consumers – a development its CEO says is crucial to staying at the forefront of innovation.
Using Artificial Intelligence (AI) technologies for the personalisation of beauty products is a golden opportunity for industry, particularly within a modern omnichannel model, says Wayne Liu, senior VP and general manager of Perfect Corp.
![The digital makeup artist app enables users to create Augmented Reality (AR) images and filters of themselves that can be posted across online platforms or used during video streaming services like Microsoft Teams or Google Hangouts [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/07/12/l-oreal-patents-makeup-artist-virtual-makeup-app-for-augmented-reality-images-and-video-streaming/15592760-1-eng-GB/L-Oreal-patents-makeup-artist-virtual-makeup-app-for-Augmented-Reality-images-and-video-streaming.jpg)
![There are huge numbers of brands and manufacturers offering super-smart beauty products, tools and services as technology continues to evolve rapidly [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/07/05/beauty-tech-2022-trends-see-tinder-style-apps-jewellery-nfts-and-printable-temporary-tattoos/15572879-1-eng-GB/Beauty-tech-2022-trends-see-Tinder-style-apps-jewellery-NFTs-and-printable-temporary-tattoos.jpg)
![The technology enables users to try on more realistic colour cosmetics in an Augmented Reality (AR) setting or via video stream [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/06/09/coty-patent-on-virtual-makeup-try-on-tech-for-augmented-reality-and-video-streaming/15494939-1-eng-GB/Coty-patent-on-virtual-makeup-try-on-tech-for-Augmented-Reality-and-video-streaming.jpg)
![Gen Z and Millennial Snapchat users in particular are engaging heavily with what the camera tool can offer in the app [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/12/01/snapchat-says-beauty-engagement-with-virtual-try-ons-via-cameras-rising-fast/13056609-1-eng-GB/Snapchat-says-beauty-engagement-with-virtual-try-ons-via-cameras-rising-fast.jpg)
![UK consumers can now virtually test more than 180 SKUs from Barry M's colour cosmetics portfolio [Image: Barry M Cosmetics]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/09/09/barry-m-partners-with-perfect-corp-for-ai-ar-virtual-try-on-tech-in-uk/12808081-1-eng-GB/Barry-M-partners-with-Perfect-Corp-for-AI-AR-virtual-try-on-tech-in-UK.jpg)
![Brands and retailers can diversify imagery around the menopause - depicting more women of colour, different body types and queer and non-binary people, says a media expert [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/article/2023/02/23/menopause-beauty-can-help-shift-media-stereotypes-and-create-more-inclusive-category-says-expert/16193494-1-eng-GB/Menopause-beauty-can-help-shift-media-stereotypes-and-create-more-inclusive-category-says-expert.jpg)
![From staff training to digital diagnosis and data-based research, scientists in all related disciplines should collaborate to make the most of what the metaverse can offer the cosmetic dermatology world [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/article/2023/02/15/metaverse-offers-cosmetic-dermatology-promise-for-diagnosis-doctor-patient-engagement-and-research/16171697-2-eng-GB/Metaverse-offers-cosmetic-dermatology-promise-for-diagnosis-doctor-patient-engagement-and-research.jpg)
![Today, the International Collaboration on Cosmetics Safety (ICCS) is made up of 35 beauty companies, suppliers, trade associations and NGOs, though many more are in final stages of becoming members [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/article/2023/02/13/international-collaboration-on-cosmetics-safety-iccs-talks-funding-research-gaps-and-global-collaboration/16164881-1-eng-GB/International-Collaboration-on-Cosmetics-Safety-ICCS-talks-funding-research-gaps-and-global-collaboration.jpg)
![In 2023, two revised Directives on urban waste water treatment and packaging would become critical to follow closely, among other updates [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/headlines/regulation-safety/cosmetics-europe-director-general-discusses-unprecedented-2023-regulatory-change-for-beauty-personal-care/16107284-1-eng-GB/Cosmetics-Europe-director-general-discusses-unprecedented-2023-regulatory-change-for-beauty-personal-care.jpg)
![Recent advances enabling better characterization of the skin microbiome has led to important findings [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/article/2023/01/20/la-roche-posay-reviews-skin-microbiome-wound-healing-link-identifying-promise-in-new-therapies/16102649-1-eng-GB/La-Roche-Posay-reviews-skin-microbiome-wound-healing-link-identifying-promise-in-new-therapies.jpg)
![Currently available in 14 languages, more will be added to the COSMILE Europe database next year, widening access even further for European consumers [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/article/2023/02/21/cosmetics-europe-launches-cosmile-europe-database-for-information-on-30-000-ingredients-in-14-languages/16186577-1-eng-GB/Cosmetics-Europe-launches-COSMILE-Europe-database-for-information-on-30-000-ingredients-in-14-languages.jpg)
![There are a raft of theories available and ongoing research happening to identify the precise process behind blue light-induced skin damage [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/article/2023/02/24/blue-light-skin-damage-science-must-focus-on-mechanisms-of-action-say-researchers/16198408-1-eng-GB/Blue-light-skin-damage-science-must-focus-on-mechanisms-of-action-say-researchers.jpg)
![The open letter says the current microplastics ban proposal doesn't go far enough, with 'exceptionally long transition periods' for some categories, including leave-on nail products [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/article/2023/02/20/beauty-industry-writes-open-letter-to-european-commission-calling-for-swifter-microplastics-ban-in-cosmetics/16184813-1-eng-GB/Beauty-industry-writes-open-letter-to-European-Commission-calling-for-swifter-microplastics-ban-in-cosmetics.jpg)
![Some medical tech innovations, like smart mirrors or watches, can ultimately and indirectly lead to beauty through routine or product recommendations [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/article/2023/02/02/medical-tech-versus-beauty-tech-the-innovative-focus-at-ces-2023-says-robin-raskin/16139546-1-eng-GB/Medical-tech-versus-beauty-tech-the-innovative-focus-at-CES-2023-says-Robin-Raskin.jpg)
![Researchers should be careful not to over-emphasise Euro-centric data, remembering that Africa has the highest level of genetic diversity in the world [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/article/2023/01/12/dermatology-professor-discusses-skin-pigmentation-research-hurdles-and-opportunities-at-ifscc-2022/16077320-1-eng-GB/Dermatology-professor-discusses-skin-pigmentation-research-hurdles-and-opportunities-at-IFSCC-2022.jpg)