Sustainability is clearly today’s hot beauty topic, but there remains widespread confusion about what this entails for industry beyond plastic packaging, says the CEO of the British Beauty Council.
British-based Indie Brand BYBI is on a mission to mainstream sustainable beauty and believes lots can be learned from fashion and kick-started through packaging.
Sustainable cosmetics is a complex and multifaceted issue, but future developments must focus more carefully on raw materials used in the formulation phase of a product’s life cycle, say researchers.
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