Personal care major Procter & Gamble (P&G) has developed a hair grooming device that analyses the time, speed and force of brushing, collecting and storing data to communicate with its user.
International skin care major Beiersdorf has developed a method to profile skin based on moisture levels and geographical location, providing an accurate picture of overall skin condition and enabling personalised product recommendations.
Packaging and product designs that simplify beauty routines and reduce consumption will be key moving forward, as consumers turn to brands for help limiting impact on the planet, says WGSN.
Try-before-we-buy has come under scrutiny in cosmetics amid the pandemic, with brands innovating touchless solutions to promote safe and hygienic handling when shopping for beauty buys. Subsequently, sampling strategies are evolving—with a big emphasis...
Prestige beauty major Estée Lauder Companies has developed a reusable pump device that simultaneously cools and dispenses product and a single-use cosmetic pad with a self-heating function and preloaded formulation.
International beauty major L’Oréal has made a minority investment in Swiss environmental tech startup Gjosa – a move set to advance its ongoing partnership and development of a smart, sustainable hair care system for salons and the home.
International beauty major L’Oréal has developed a motorised skin treatment device that offers a range of cleansing and massaging options in response to vocal cues from users; it then provides smart audio feedback and guidance via an integrated speaker...
Listen to Beauty 4.0 – A podcast by CosmeticsDesign-Europe
Beauty 4.0 will see smart, sustainable and ultra-personalised devices and formulations come to the fore, as industry shifts thinking and priorities towards improved user experience and planetary good, says Mike Webster, director of 3D structure and experience...
Scottish skin tech firm Cutitronics has expanded into Europe just ahead of its white-label commercial launch as it pushes forward with the goal of partnering with prestige beauty brands in the region.
in-cosmetics Global will feature a dedicated beauty tech zone, showcasing the latest smart products and providing a platform to network and spark collaboration.
L’Oréal will launch its artificial intelligence (AI) at-home skin care device Perso globally next year and the beauty major says it plans to make the product accessible to all.
L’Oréal has unveiled its beauty device ‘Perso’ that provides at-home, personalised formulas based on real-time data and trend analysis; an official market launch in skin care is set for 2021.