Fragrance discovery is all about hooking consumers with imaginative and creative sampling ideas. The latest research from market intelligence provider Mintel suggests that getting this formula right is key to consumers engaging in in-store experimentation...
The mutually beneficial commercial partnership will allow Sampler to utilize Arcade Beauty founded abeo’s digital sampling and branding solutions as Sampler, whose services are currently available in twenty-three counties, eyes further expansion into...
Try-before-we-buy has come under scrutiny in cosmetics amid the pandemic, with brands innovating touchless solutions to promote safe and hygienic handling when shopping for beauty buys. Subsequently, sampling strategies are evolving—with a big emphasis...
UK packaging firm Origin Group has developed a single-dose recyclable sachet that snaps open for easy, sustainable use across cosmetics, skin care and hair care – industries where sampling demands remain high.
![Beauty samples continue to be key in consumer purchasing decisions, but how these are brought to the consumer needs to change [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign.com/article/2021/08/23/beauty-sampling-future-will-require-smart-data-and-omnichannel-strategy-says-samplicity/12759116-1-eng-GB/Beauty-sampling-future-will-require-smart-data-and-omnichannel-strategy-says-Samplicity.jpg)
![The 100% recyclable SnappD sachets can be opened with one hand through a snapping action, stocking a range of liquid formulas including creams, lotions and serums [Image: Origin Group/SnappD]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/08/05/recyclable-single-use-sachets-for-beauty-by-snappd-origin-group-set-to-expand/12711123-1-eng-GB/Recyclable-single-use-sachets-for-beauty-by-SnappD-Origin-Group-set-to-expand.jpg)
