The probiotics category continues to soar, with e-commerce fiercely fuelling growth and presenting plentiful opportunities for cosmetics, particularly products targeting mood, stress and overall wellbeing, says Lumina Intelligence.
UK indie brand Faace is on a mission to address real consumer need states through simple, targeted products, and the company is eyeing continued expansion this year, its founder says.
Increased focus on self-care and wellbeing, a desire to find back joy and push forward with the green agenda are just some of the key trends set to shape the European, Middle East & African beauty market next year – here are our Top 5 EMEA trends...
![Faace offers face care products for a range of specific need states, including menstruation, menopause and tiredness [Image: Faace]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/02/07/uk-beauty-brand-faace-launches-on-lookfantastic-planet-organic-and-eyes-expansion/13221887-1-eng-GB/UK-beauty-brand-Faace-launches-on-Lookfantastic-Planet-Organic-and-eyes-expansion.jpg)
![CosmeticsDesign-Europe spotlights the top five beauty and personal care trends to watch in 2022 - think skin, menopause and innovative retail [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/12/21/beauty-trends-2022-emea-region-include-skin-health-menopause-and-refills-says-cosmeticsdesign-europe/13112961-1-eng-GB/Beauty-trends-2022-EMEA-region-include-skin-health-menopause-and-refills-says-CosmeticsDesign-Europe.jpg)
![[Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/article/2021/12/15/watch-beauty-trends-2022-global-cosmetic-insights-from-cosmeticsdesign/13094848-1-eng-GB/WATCH-Beauty-trends-2022-Global-cosmetic-insights-from-CosmeticsDesign.jpg)
![From April 1, 2022, certain beauty and personal care businesses will need to declare and pay taxes on plastic packaging manufactured or imported into the UK [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/headlines/regulation-safety/uk-plastic-packaging-tax-beauty-personal-care-impact-on-cost-innovation-and-collaboration/13339525-1-eng-GB/UK-Plastic-Packaging-Tax-beauty-personal-care-impact-on-cost-innovation-and-collaboration.jpg)
![CosmeticsDesign-Europe spotlights the top five beauty and personal care trends to watch in 2022 - think skin, menopause and innovative retail [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/12/21/beauty-trends-2022-emea-region-include-skin-health-menopause-and-refills-says-cosmeticsdesign-europe/13112961-1-eng-GB/Beauty-trends-2022-EMEA-region-include-skin-health-menopause-and-refills-says-CosmeticsDesign-Europe.jpg)
![According to the World Health Organization (WHO), 520 million children worldwide suffer with caries in primary teeth, with various oral diseases affecting a total of almost 3.5 billion people globally [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/03/23/colgate-palmolive-launches-5-year-oral-health-commitment-with-know-your-oq-website-to-tackle-oral-diseases/15266329-1-eng-GB/Colgate-Palmolive-launches-5-year-oral-health-commitment-with-Know-Your-OQ-website-to-tackle-oral-diseases.jpg)
![Downstream users of chemicals, including beauty and personal care manufacturers, will start to face challenges if the chemical toolbox shrinks and a zero-tolerance approach is taken on non-compliance [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/12/15/european-green-deal-chemicals-strategy-for-sustainability-beauty-and-cosmetics-impact-significant/13097923-1-eng-GB/European-Green-Deal-Chemicals-Strategy-for-Sustainability-beauty-and-cosmetics-impact-significant.jpg)
![Collaboration and partnerships will be needed throughout the entire supply chain for beauty to truly transform into circular business models moving forward [Image: Albéa Group]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/03/14/circular-beauty-must-be-priority-for-entire-supply-chain-says-albea-group-ceo/13314379-1-eng-GB/Circular-beauty-must-be-priority-for-entire-supply-chain-says-Albea-Group-CEO.jpg)