Cosmetic Claims

Skin Microbiome 2021 Cosmetics Design trends webinar with Beiersdorf, Labskin, Sequential Skin and Hint Futurology

The skin microbiome brainstorm: Tech, claims and trend-driven NPD

By Kacey Culliney

Skin microbiome science and innovation is fast-evolving, with a plethora of tools, ingredients and research efforts spotlighting key areas of opportunity. But where exactly is the sector headed? And what might next-generation NPD look like?

The boom in social media and video platforms like Instagram, Facebook and TikTok and work with influencers means cosmetic companies have much more to monitor around product claims [Getty Images]

Cosmetic claims in a digital age: The regulations brands must navigate

By Tjaša Grum, CE.way Regulatory Consultants

Standing out in an increasingly competitive cosmetics market is often achieved with product claims, but brands and manufacturers must follow clear regulatory frameworks and closely monitor all digital activity - influencer content included.

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