Inclusivity and conscious beauty are among the most important elements for cosmetic brands to consider when developing new products this year, says one prominent cosmetic chemist.
The founder of UK skin care startup SBTRCT says consumer appetite is continuing to build for solid-format beauty and personal care products – an interest it hopes to drive further with retail and NPD expansion plans.
The fragrance and wider beauty industry must act now amidst an ongoing climate crisis and mass extinction of fauna and flora, working to collect environmental impact data and collaborate for true sustainable change, says the VP of conscious perfumery...
Sustainability is one of the hottest topics in beauty today, but how can the sector move beyond packaging to innovate with new concepts, product formats and materials to win over the eco-conscious consumer, while avoiding the trap of greenwashing? We...
Myanmar-born beauty brand Gabar is targeting Gen Z consumers by appealing to them with sensorial products that promote its brand of ‘mindful resistance’.
Understanding and communicating the impact cosmetics production has on people and planet is the next chapter in industry’s journey towards full circularity, says Natura &Co’s VP of sustainability and group affairs.
Online sustainable cosmetics educational platform Re-Sources wants to close the knowledge gap between beauty formulators, packaging technologists and marketing to streamline green product development.
Beauty inclusivity has soared into the spotlight in recent years and whilst many brands have changed advertising, upgraded product formulations and shifted social messaging, it remains a complex area to navigate, says a consumer analyst at GlobalData.
Total wellness is now integral to beauty routines and COVID-19 has driven many consumers to prioritise more ethical brands, add in rising expectations around digital experiences and product quality and 2021 has plenty of important movements to watch,...
‘Natural’ will continue to be a popular product claim across beauty and personal care this year, but as consumer education deepens and concerns broaden, industry will have to be smarter about what attributes it spotlights, says a beauty expert.
Natural was the top product claim made across the online global beauty and personal care space last year, driven by a huge wave of new brands entering the market. But consumer interest in the space is fading, warns Euromonitor International.
In this episode, Yve-Car Momperousse of Kreyol Essence and Emma Dawes of the Soil Association talk about how important supply chains and certifications can be in the clean beauty movement. Scroll down to watch the video.
Fragrance design must be reimagined to focus on brand purpose and conscious consumerism from the start, and leveraging big data to do this will be increasingly important, says Firmenich.
One of the hottest trends in the beauty industry right now is the rise of the conscious consumer, an area a new study market intelligence provider PreScouter has focused on.
Clean and ethical has taken the food and nutrition world by storm, and following hot on its heels is beauty. The movement has been flourishing in cosmetics and personal care for some time now and will soar in due course, propelled by the continued and...