Sephora pulled influencer lines from its shelves, Forma Brands filed for bankruptcy, and a slew of celeb beauty brands have faced increased consumer criticism. Is the ‘star power’-based business model failing? And if so, why?
The return of in-store shopping, growth for ‘taboo’ products and demand for at-home salon treatments are just some of the industry trends we can expect to see this year, says NielsenIQ.
![Beauty for 'taboo' topics like acne, menopause and sexual wellness will be one important trend to watch in 2023 [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign.com/article/2023/01/04/nielseniq-beauty-trends-2023-highlight-retail-shift-taboo-beauty-and-at-home-salon-treatments-as-key/16054634-1-eng-GB/NielsenIQ-beauty-trends-2023-highlight-retail-shift-taboo-beauty-and-at-home-salon-treatments-as-key.jpg)
