SUBSCRIBE

Breaking News on Cosmetics Formulation & Packaging in EuropeUS editionAPAC edition

Headlines > Market Trends

Read more breaking news

 

 

Nail polish is the new lipstick effect, says Euromonitor

By Michelle Yeomans , 16-Jun-2012
Last updated on 02-Jul-2012 at 12:49 GMT2012-07-02T12:49:58Z

Nail polish is the new lipstick effect, says Euromonitor

Last month Cosmetics Design caught up with Euromonitor’s Irina Barbalova at the in-cosmetics event in Barcelona to find out what trends were prevalent in beauty in 2011 and if the future looks bright for this sector... 

The head of global personal care and beauty research delivered a presentation at the show in regards to global paradigm shifts in beauty.

In it, Barbalova highlighted the area of premium sales, revealing it to have nearly matched its pre-recession growth in 2007, largely due to support by North America and sustained growth in Latin America.

Here, the Euromonitor expert also reveals how the industry saw a definitive shift in product positioning, seeing a lot of "category cross overs, multitasking, multi-functionality and generally a more holistic approach to anti-ageing."

Barbalova also reveals nail polish as being another major trend in 2011, taking over from what used to be the lipstick effect.  "Nail polish was one of the fastest growing sub segments in 2011, in the US alone it grew by 30 per cent and the category is now close to 6 billion globally."

Finally, the future looks bright for the sector according to the industry expert as, "premium brands will continue to lead innovation and set the bar very high in technology and scientific innovation while retail channel shifts will create opportunities not just for online sales but increasingly so for mcommerce, which is a completely new opportunity zone for many brand owners."

 

Related products

Beraca launches a pequi-based ingredient for curly hair

Beraca launches a pequi-based ingredient for curly hair

Juliana Tibero Checon

Research & Development, Beraca

Mintel analyst identifies the next generation skin care formulations

Mintel analyst identifies the next generation skin care formulations

Vivienne Rudd

Director for innovation & insight, beauty & personal care, Mintel

Dow Chemical highlights the importance of customization

Dow Chemical highlights the importance of customization

Thelma Bayoud

Marketing manager for home and personal Care, Dow Chemical

From Power Ranger to skin care entrepreneur: The Jennifer Yen story

From Power Ranger to skin care entrepreneur: The Jennifer Yen story

At the recent Cosmoprof North America event in Las Vegas, Cosmetics Design got to...

Cosmoprof Vegas organizer talks about the biggest show to date

Cosmoprof Vegas organizer talks about the biggest show to date

Daniela Ciocan

Show Director, Cosmoprof North America

Skinny & Co director gives the low-down on the coconut oil craze

Skinny & Co director gives the low-down on the coconut oil craze

Monique Wallace

Director of Sales and Partnerships, Skinny & Co.

How ingredients from the Dead Sea created leading skin care brand Deluvia

How ingredients from the Dead Sea created leading skin care brand Deluvia

Ayman Qawasmeh

Vice President, Deluvia Skincare

Six years of research results in the Blue Beautifly skin care range

Six years of research results in the Blue Beautifly skin care range

Vida Karamooz

CEO and Founder, Blue Beautifly

How the search for sustainable palm oil took one supplier to Ecuador

How the search for sustainable palm oil took one supplier to Ecuador

Gay Timmons

Founder and president, Oh Oh Organic

Croda: ‘As East meets West we see oil-based product popularity soar’

Croda: ‘As East meets West we see oil-based product popularity soar’

Adeline Coulson

Lead Application Scientist, Croda

DSM: ‘You need to inspire your customers by being close to the consumer’

DSM: ‘You need to inspire your customers by being close to the consumer’

Frédéric Boned

Senior Director Global Marketing and Innovation, DSM Personal Care

Will King fights for personal care players in sluggish male grooming sector

Will King fights for personal care players in sluggish male grooming sector

The rambunctious founder of UK men’s grooming brand King of Shaves says he disagrees...

Sustainable palm oil is the only answer for cosmetics industry

Sustainable palm oil is the only answer for cosmetics industry

Chris Sayner

Vice President, Global Accounts, Croda

Mibelle Biochemistry unveils anti-ageing snow algae extract

Mibelle Biochemistry unveils anti-ageing snow algae extract

Dr Fred Zülli

Managing Director Biochemistry, Mibelle Biochemistry

Chris Kilham talks sustainable sourcing

"The industry does not want to be caught with its' pants down," says sustainable expert

That expert is Chris Kilham, better known as the ‘Medicine Hunter’ whose life consists of...

Merck launches new skin care actives

Merck launches new skin care actives

Dr Dagmar Kleefeld

Global Marketing Manager Cosmetics, Merck Performance Materials

Colour cosmetics innovation must come from demand says Merck

Colour cosmetics innovation must come from demand says Merck

Miriam Becker

Head of Marketing Cosmetics - Pigments, Merck Performance Materials

The consumer wants a closer relationship with a product, says Pukka Herbs founder

The consumer wants a closer relationship with a product, says Pukka Herbs founder

CosmeticsDesign-Europe.com caught up with Ayurvedic Practitioner and Herbalist, Sebastian Pole after delivering a presentation on...

Swallowfield goes back to basics as it continues success across emerging markets

Swallowfield goes back to basics as it continues success across emerging markets

The UK-based cosmetics manufacturer has seen great success in the last 3 - 5...

Key Industry Events

 

Access all events listing

Our events, Shows & Conferences...