Archives for August 19, 2025

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Louis Vuitton takes heirloom packaging strategy for Pat McGrath’s La Beauté brand

19-Aug-2025

By Kirsty Doolan

As more beauty shoppers search for novelty while also demanding sustainability, Louis Vuitton’s new launch has cleverly jumped on the upcoming keepsake cosmetics trend…

“Time-honoured plant wisdom” meets modern scalp science for new hair range

19-Aug-2025

By Kirsty Doolan

Spanish hair care brand Tara Formula blends Mediterranean food-sourced ingredients with scalp science to target hair problems. We spoke to its formulator to find out more...