L’Oréal Group to acquire Color Wow
The French multinational is adding the hair care brand to its Professional Products Division and has plans for global expansion.
Archives for June 30, 2025
5 new beauty marketing initiatives we loved
Innovative marketing is key to standing out from the crowd and it seems that beauty brands are suddenly upping their game. We’ve rounded up some of the most inspiring marketing ideas we’ve recently seen…
Givaudan acquires Vollmens Fragrances
Swiss fragrance company Givaudan will acquire a majority stake in the Brazilian fragrance house and plans expansion in Latin America.