Lush turns sprouting massage bars into PR win
Lush’s Sprouting massage bars. The story has taken the internet by storm during the past week, as more and more consumers report that beans in the bars sprouted in showers and sinkholes.
Archives for March 29, 2016
L’Oréal announces Alexandre Popoff to take on MEA responsibilities
The beauty behemoth announces that Alexandre Popoff will add the company’s Africa-Middle East zone to his responsibilities, taking over from Geoff Skingsley, who will be returning to his home country to be appointed Non- Executive Chairman of L’Oréal UK...
Special Newsletter: Color Cosmetics
Pigments & Organics: Innovation in nail color
Mineral makeup remains popular in the color cosmetics category, while clean beauty alternatives and organic infusions are nudging in on the beauty market. Here, Suzanne Roberta of Adesse New York tells Cosmetics Design how nail care is keeping up.
L’Oréal’s success with video on Pinterest is good news for beauty advertisers
The social network has been sharing data recently that suggests beauty and hair care brands do particularly well with consumers on its platform, and new numbers show video content there has boosted purchase intent for L’Oréal shoppers.