Top 50 global brands include 13 personal care products
A new survey by British research company Brand Footprint reveals that while Coca-Cola remains the most purchased brand in the world, there are also 13 personal care brands that make the top 50.
Archives for May 20, 2015
Herbal formulas growing fastest in the shampoo market
New research analysis looks at what’s driving the global shampoo market, which products will perform well going forward, and the varied expectations of regional consumers.
COSMOS project aims to make oleochemicals market more sustainable
The EU-funded research project COSMOS got under way in The Netherlands aiming to reduce the dependence of Europe’s oleochemical industry on imported plant oils, by turning camelina and crambe into profitable, sustainable, multipurpose, non-GMO European...
Packaging is important in seducing the consumer, says L’Oréal
Packaging will ultimately make cosmetics and personal care products stand out from the crowd and seduce the consumer, making differentiation of utmost importance, according to L’Oréal’s packaging expert.
Seven Scents reveals the sweet smells for 2016
Looking to find out what the smells of summer 2016 will be? Well look no further according to fragrance firm Seven Scents, as it reveals the three sweet smells it forecasts and how this has helped inspire the latest Imperial Leather shower range.