New cosmetic product launches: July

By Kirsty Doolan

- Last updated on GMT

New cosmetic product launches: July
10 new beauty and personal care product launches in EMEA to know about this month...

Kiehl's Personals Collection 

According to the L’Oréal-owned brand, its new skin care/intimate care range is aiming to “break down the barriers of talking about pubic areas and paving the way into the intimate care category” 

The lineup includes Over & Under Cream-to-Powder Deodorant and Ingrown Hair & Tone-Correcting Intimate Drops.  

Both products are dermatologist & gynecologist-tested and formulated for all skin types, all tones, and genders.  

The cream-to-powder intimate care deodorant features a gentle acid blend that counteracts body odour, can reduce friction burn, and was formulated without talc and aluminum. 

Meanwhile, its Ingrown Hair & Tone-Correcting Intimate Drops is a smoothing, brightening treatment that reduces uneven skin tone and helps combat the appearance of ingrown hairs in 90 minutes. The formula blends AHAs, antioxidant astaxanthin & jojoba oil. 

kiehls_body_personals_2024_pdp_drops

Artis London Regenerative Complex 

The ‘biohacking’ nutraceutical supplement “with sirtuin boosters and antioxidants for increased longevity” was formulated by plastic surgeon Paul Banwell and is designed to maximise NAD+ production (via recycling) and promote ‘longevity genes’ and cellular health.  

The brand says it has added high levels of quercetin and resveratrol to NAD+ precursors to “provide powerful antioxidant action and exert independent benefits on cellular senescence and cellular health.” 

According to Artis London, the benefits of significant advanced NAD+ include optimising skin health, cognitive ability, cardiovascular health and restoring more youthful energy, strength and performance.  It also claims the product helps with DNA repair, reduces inflammation and enhances immune function. 

Artis supplement

Proto-col Marine Beauty Collagen ​ 

The brand has launched its first marine collagen range formulated with VERISOL F, which it says is “supported by compelling clinical trials”. It claims the product “boasts a 14% reduction in eye wrinkle volume and a remarkable 7.6% enhancement in skin elasticity after just four weeks of using 10,000mg of the potent VERISOL F marine collagen peptide.”  

Each sachet contains 10,000mg of marine collagen and 50mg of hyaluronic acid, as well as vitamins C and E, zinc, vitamin B6, biotin, and copper. It has also opted for a red berry-flavoured formula to make it more palatable. 

protocol image

GESKE Magnetic Cleansing Mask & Touchless Magnetic Peeling Mask  

The German skincare-tech brand GESKE launched a Magnetic Cleansing Mask, which includes highly magnetic particles, as well as vitamins E and A to nourish and brighten skin. 

It has also unveiled the matching Touchless Magnetic Peeling Mask device, which it says aids mess-free mask application and removal, while also rejuvenating the skin and “reversing signs of ageing” with the Magnetic Cell Stimulation and SmartSonic Pulsations.  

GESKE mask device

Ciaté London Watermelon Burst 2-in-1 Lip Balm and Mask  

Designed to hydrate lips, the dual-purpose product was formulated with a nourishing blend of ingredients, including watermelon extract, jojoba oil, and squalane. 

This lip treatment has a “non-tacky texture” and a “glassy gloss finish” and a watermelon scent. 

Ciate watermelon lip mask

Medik8 Crystal Retinal  

The skin serum is available in five different strengths and the brand says its innovative stability system minimises irritation, works 11 x faster than standard retinol, and has been formulated with internationally patented retinal stabilisation technology to deliver optimal potency for better anti-ageing results. 

It features the brand’s crystal encapsulation technology, a patented carrot seed oil complex, and airless packaging, which Medik8 says that when combined protects the retinal molecule for better potency, long-lasting effectiveness and proven skin comfort. 

Medik8 crystal retinol

FFØR Purify Scalp Serum 

The pre-wash-system is designed to improve scalp health and cut through greasy product build-up.  

The lightweight treatment exfoliates and cleanses while “supporting the moisture barrier to improve the overall condition,” using a combination of actives usually found in skincare, AHAs, lactic & glycolic acids. 

The formula also features niacinamide, panthenol, betaine and glycerine to give scalp a moisture boost, as well as natural antioxidant vitamin E acetate to support scalp health.  

The brand said the product “is suitable for all hair types including those with flaky scalps, oily hair or those experiencing post-partum or menopausal changes to their scalp.”  

FFor scalp serum

ESPA Isotonic Hydra Gel Eye Masks 

The pack of 60 fragrance-free eye patches are formulated with vegetable taurine from red algae, spirulina platensis extract, and snow mushroom for “visibly energised and hydrated skin.”   

ESPA says that use of the patches ensures that skin feels instantly hydrated, quenched, and plumped with moisture; that it “visibly illuminates the eye contour area”; “softens the appearance of dehydration lines”; and that “dull-looking skin appears brightened and refreshed.”   

espa resized pic

CeraVe Skin Renewing Vitamin C Eye Cream 

CeraVe has expanded its Skin Renewing Vitamin C range to include eye cream. The brand claims the 5%-pure vitamin C and hyaluronic acid-based formula can help brighten undereye circles, depuff eye bags and counteract oxidative stress for healthier-looking skin.  

It also says the paraben- and fragrance-free formula is ophthalmologist-tested, suitable for sensitive skin types and safe for contact lens wearers. 
 

CeraVe_Skin_Renewing_Vitamin_C_Eye_Cream

La Clinique du Caviar Spa Collection 

Luxe skin care brand La Clinique du Caviar has launched a professional-use line of Caviar oil and powders. 

The range comprises 100% Pure Caviar Oil (100ml and 200ml), as well as insoluble and soluble Protein Caviar Extracts, so spas can create bespoke treatments using the formulations.  

Founder and CEO of Caviar Biotec, the biotechnology company behind the brand, Kenneth Benning, said of the launch: “Spa-goers are increasingly seeking high-end, effective skincare solutions” and that the new professional range “caters to this demand with the purest quality Caviar oil available today.” 

 

La Clinique du Caviar

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