The Hut Group acquires Christophe Robin luxury natural hair care brand

By Lucy Whitehouse contact

- Last updated on GMT

The Hut Group acquires Christophe Robin luxury natural hair care brand
One of the world’s leading online beauty and wellbeing businesses is pushing forward with its luxury natural offering with the acquisition of Christophe Robin, a luxury natural hair care brand.

The Hut Group (THG) has become a rising giant among beauty retailers online: the company retails over 8,000 brands which includes its own leading brands such as Myprotein, ESPA, Grow Gorgeous and Illamasqua.

Operating over 160 localised websites across 35 languages and 42 currencies, the Group’s platform receives over 500 million visits annually. It is Europe’s largest online retailer of premium beauty products.

This latest acquisition sees it add to this, and take on a new naturals hair care player from France.

“The brand sits within an established and fast growing segment of the beauty industry and has seen its sales increase by over 40% for each of the last two years,” THG explains.

With more than 70 products across 10 product ranges, Christophe Robin is stocked in multiple countries including the UK, US, Europe and Asia through notable retailers such as Sephora and Space NK. The brand is also available direct to customers online through its own website and through THG-owned Look Fantastic.

“The acquisition represents a further strategic investment in THG’s international Beauty offering,” the company says.

Natural beauty ‘continues to take industry by storm’

Matthew Moulding, Chief Executive Officer of The Hut Group, commented: “Christophe Robin products are a perfect addition to THG’s portfolio of brands, with a strong ethos and positioning within the haircare market.

“Natural beauty products are continuing to take the industry by storm and combined with the brand’s expertise in luxury haircare, this is an exciting time for us to invest in the brand, product development and people, to deliver the next stage of growth.”

Christophe Robin, Founder, commented: “Together with my CEO and partner Géraldine Hieronimus, we are proud of growing the Christophe Robin brand by an average of over 40% over the last three years and exporting our unique natural luxury French hair care products to more than 35 countries.

“I am excited to see my brand  continue its adventure going forward with The Hut Group. I am looking forward to seeing Christophe Robin continue to innovate and grow with The Hut Group’s strong resources.”

The Hut Group were advised by DLA Piper, Deloitte and EY. Michel Dyens & Co. acted as exclusive financial advisor to Christophe Robin.

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