Customised beauty, anti-ageing, emotions and neuroscience: in-cosmetics workshops investigate

By Lucy Whitehouse contact

- Last updated on GMT

Customised beauty, anti-ageing, emotions and neuroscience: in-cosmetics workshops investigate
Further to the in-cosmetics Global free education programme and pre-show Regulatory Conference, the event is also playing host to a series of eight in-depth workshops. We take a look at the highlights of the programme.

in-cosmetics Global takes place from 2-4 April, and features “a wealth of presentations, seminars and workshops to give visitors an in-depth view of the trends to set the agenda in the cosmetics and personal care industry over the next 12 months”, organisers confirm.

Find our article on the Pre-Show Regulatory Conference and free educational programme here​, and read on for inside info on the Workshop programme.

Dedicated extra workshops

Eight paid-for workshops will take place from 2-3 April, each offering delegates a wealth of information pertinent to the immediate and mid-range development of the industry, covering issues affecting each and every manufacturer and supplier.

Early-bird booking rates end on 28 February, with those keen to attend a workshop are advised to secure their places now.

‘Free radicals and ageing: a new look at anti-oxidant use in cosmetics formulations’

Karl Lintner, President, KAL’IDEES, will host ‘Free radicals and ageing: a new look at anti-oxidant use in cosmetics formulations’, covering the most recent theories of free radical research.

He will be joined by four leaders in the area, including Dr. Alain Mavon, Senior Director of Science & Innovation, Oriflame; and Prof. Dominique Vichard, Professor - Researcher, University of Versailles.

‘Emotions in Cosmetics: Neuroscience, the newest trend in Personal Care’

Lintner will also moderate ‘Emotions in Cosmetics: Neuroscience, the newest trend in Personal Care’.

He said: “It is increasingly evident, and now provable and proven that emotional and psychological aspects contribute measurably and importantly to the beneficial efficacy of cosmetic skincare products, perhaps even more so than the specific bioactive ingredients contained in the formulations. This new angle on neurocosmetic science and research will be discussed by eminent speakers from academia and well-known global brands.”

‘From skincare to fragrance – how the digital revolution is personalising cosmetics’

Elsewhere, personalisation continues its meteoric rise as consumers increasingly demand individual products to suit their own hair, skin and personal preferences and this will be addressed with a workshop on ‘From skincare to fragrance – how the digital revolution is personalising cosmetics’.

This practical session will look at achieving personal fragrances and how DNA profile is now the blueprint for efficacious wellness and bespoke beauty products. Dr Barbara Brockway, Director – Personal Care, AppliedDNA Sciences, will lead Raya Khanin, Co-Founder, LifeNome and Penny Williams, Creative Perfumer, Orchadia Solutions Ltd in this topical debate.

Brockway said: “I cannot believe the amazing, once-in-a-lifetime team we have driving this workshop. It will be a full afternoon of truly hands-on experience, guided by six leading industry experts who are all company founders, and delegates will walk away with all they need to know to create winning personalised products.”

‘Developing EU compliant claims’

Meanwhile, Dr Theresa Callaghan will host a workshop on ‘Developing EU compliant claims’. She said: “Key steps in any claim development process are: consumer insight, product raison d’être  claim development strategy, body of evidence, and communication. If the developer cannot get these processes right, it does not matter what the trendy claim might be, they may well fail in the overall compliance.

“My workshop will walk the delegate through the process of developing a claim using ‘on trend’ claims as examples. It will also help attendees develop a common-sense approach in achieving their claim objectives and an understanding of their ownership of the claims development process.”

Other topics addressed at the workshops include ‘Science meets nature: chemistry, A.I. and molecular physiological platforms for the rational design of performing natural cosmetic products’​; ‘Developing certified green cosmetics’​; and ‘The skin microbiome – the known and unknown in product development​’. With so many fundamentally important areas of the industry up for discussion, R&D professionals should ensure they have booked their places before it is too late.

For more information, receive the latest updates and register, please visit here​. The Pre-Show Regulatory Conference​ and Workshops programme​ offer limited availability – don’t miss out by booking your place now.

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