The Hut Group expands European footprint: new Poland facility

By Lucy Whitehouse

- Last updated on GMT

The Hut Group expands European footprint: new Poland facility
The Hut Group, one of the world’s largest online beauty and wellbeing businesses that has risen swiftly to prominence in the past few years, has expanded its distribution capabilities further.

The company has announced the opening of a new 800,000 sq. ft. fulfilment and manufacturing facility in Poland.

The facility is The Hut Group’s first project in Poland, and the company says it marks a decisive move in stepping up THG’s presence in Europe.

Whilst it has sold and distributed products to continental Europe for a number of years, this development marks its broader entry into the region​,” confirms the company.

Matthew Moulding, Founder and Chief Executive Officer of The Hut Group, said, “The Hut Group’s new facility in Europe offers us faster, more efficient access to almost 300 million online shoppers​.”

The new facility: what can it offer?

The property is multi-purpose, housing both production and logistics operations as well as 3,500 sqm of integrated office space.

It is located in close proximity to Wrocław, on the S8 expressway, and provides easy access to major metropolitan areas in Poland, Germany and the Czech Republic.

THG says the facility offers “seamless transport” of The Hut Group’s products to consumers across the CEE region.

“Alongside our European hub in Berlin, it offers a strong presence from which to serve our European customers faster,​” explains Moulding.

Construction of the new warehouse started in October 2017 and was completed in October 2018.

What is The Hut Group?

A contender to Amazon’s rising dominance in beauty retail online, The Hut Group has quickly become a huge player in the world of digital retail for the industry.

It describes itself as one of the world’s largest online beauty & wellbeing businesses - and indeed, in the year to 31 December 2017, THG reported year-on-year group sales growth of 47% (to £736m), with international sales growing 62% (to £512m).

THG retails over 8,000 brands which includes its own leading brands such as Myprotein, ESPA, Grow Gorgeous and Illamasqua.

Operating over 160 localised websites across 35 languages and 42 currencies, the Group’s platform receives over 500 million visits annually.

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