Next month sees the Latin American edition of the Sustainable Cosmetics Summit taking place in Sao Paulo, 25-27th June.
The event will feature natural ingredients & cosmetics, and sustainable packaging, and for the first time in the region according to the organisers, the executive summit will showcase developments in organic cosmetics and sustainable packaging in a high-level forum.
Sourcing naturals and organics
Brazil, and the wider South American region, has become an important source of organic ingredients; however, the market share for natural & organic cosmetics remains small.
Research by Ecovia Intelligence shows Latin America generates less than 5% of global natural & organic cosmetic revenues, and that 15% of Brazilian consumers are now buying organic products.
Amarjit Sahota, Founder of Ecovia Intelligence, will host a workshop on the global market for natural & organic cosmetics.
The obstacles to market development in Latin America, as well as future growth prospects, will be stated. Export prospects in North America, Europe, and Asia will also be featured.
Safety & marketing discussion
A dedicated session will discuss the growing use of natural ingredients in cosmetic & personal care products. Maria Harris, Founder and CEO of Instituto Harris, will evaluate the safety issues associated with plant-based materials.
Although natural ingredients are now fashionable, their use brings safety risks. Other speakers will cover traceability of agricultural raw materials, sustainable sourcing, anti-pollution skincare, and novel natural actives for hair care applications.
The marketing best-practices session will cover key developments in the sustainable cosmetics arena, and Laura Kim from Veganismo Brasil will discuss the potential of vegan cosmetics.
Although Brazil is one of the largest meat-consuming nations in the world, the vegan trend is taking off; many Brazilians are shunning animal-based ingredients in beauty products because of ethical beliefs.
Patricia Lima, Founder and CEO of Simple Organic, will share her experiences in building distribution for organic cosmetics. Ming Liu, Executive Director of Organis, will present the latest research on the organic consumer.
With millennials some of the most avid buyers of organic & sustainable products, Ignacio Garcia Zoppi of Tree Intelligence will show how brands can target digital communities.
Approaches to identify these communities, and engage with their influencers will be stated.
Packaging solutions for sustainable products
The Brazilian Institute of Packaging will host a workshop on cosmetic packaging for sustainability.
Cosmetic brands are looking at various ways to reduce their packaging impacts; the workshop will look at the use of eco-design approach and sustainable materials.
Case studies will be given of brands successfully implementing sustainable packaging solutions.
The workshop will be preceded by seminars on packaging waste, measuring packaging impacts, sustainable materials, and closing packaging loops.
Other session focuses include conscious capitalism, sustainable alternatives to microplastics and glitter, and the potential of biomimicry.