Firmenich appoints new head of fine fragrance

By Lucy Whitehouse

- Last updated on GMT

Firmenich appoints new head of fine fragrance

Related tags United states

Firmenich, one of the global leaders in the fragrance and flavour space, has announced the appointment of Jerry Vittoria as its new head of fine fragrance worldwide.

The appointment is aimed at ‘keeping on advancing’ the company’s fine fragrance profile, with Vittoria set to replace outgoing Olivier de Lisle, who is retiring.

Moving on from his previous role as president of fine fragrance in North America, Vittoria is taking up the role effective immediately. According to the company, he has been working closely with de Lisle to ensure a smooth transition of activities.

Building on Jerry’s strategic vision, unmatched passion for Fine Fragrance, and our customers, I look forward to working with him to take our legacy in Fine Fragrance into its next era of excellence​,” comments Armand de Villoutreys, president perfumery, Firmenich.

Vittoria: a profile

Jerry Vittoria brings extensive industry experience and a broad international outlook to his new role, Firmenich states.

He joined Firmenich in London in 1990 as Account Director before becoming General Manager for Fragrances in the United Kingdom.

Vittoria moved to the United States in 2001 where he took on roles of increasing responsibility with Firmenich, culminating in President Fine Fragrance North America in 2010, based in the New York office.

Described by the company as ‘a recognized industry champion’, Jerry Vittoria chairs the Board of the North American Fragrance Foundation as well as the Industry Advisory Board of the FIT Cosmetics and Fragrance Marketing and Management Master’s Program. He is also an Associate Board Member of The Personal Care Products Council.

Armand de Villoutreys expresses his confidence in the new appointment, suggesting Vittoria is well placed to lead the company in a new ‘era of excellence’.

A new ‘era of excellence’

Firmenich has established itself as the market leader in Fine Fragrance through consistent focus on world-class creativity and deep customer and consumer understanding,” he says.

On behalf of the Firmenich Executive Committee and Perfumery team, I would like to extend my sincere thanks to Olivier de Lisle for his contributions over the past 7 years​.”

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