in-cosmetics 25th anniversary goes out in style!

By Andrew MCDOUGALL contact

- Last updated on GMT

in-cosmetics 25th anniversary goes out in style!

Related tags: Cosmetics

The in-cosmetics event celebrated its 25th anniversary in Barcelona last week, and did so by welcoming a record 8,578 unique visitors to Gran Fira, Barcelona; the highest number for any event outside of Paris, in the exhibition’s history. 

The local market certainly had its influence with 27% of the total visitors coming from Spain, and the show also represented an increase of 18% (pre-audit) on last year’s show in Hamburg.

Exhibitor-wise, 710 were present from around the world with 105 companies exhibiting for the first time; and more will be expected next time round, as the show is poised to return to Paris for 2016.

"For an exhibition that plays such an important role in the cosmetics industry there is a community vibe about in-cosmetics which makes it such a pleasure to be a part of. It provides a real platform to do business and to find out more about global market developments,”​ says in-cosmetics Exhibition Manager Cathy Laporte.

"We have had such great feedback from both exhibitors and visitors and I'm sure in-cosmetics Paris 2016 will prove to be the most successful show in the exhibition’s history. I'm already looking forward to welcoming everyone through the doors next April."

Market focus

This year’s Market Focus was dedicated to the second fastest growing beauty and personal care market, Turkey and the Middle East.

The Turkey & Middle East Product Trail provided visitors with a guide to new products from a number if exhibitors, all of which were inspired by or sourced from the region.

The show also saw more than 150 visitors from Turkey attend the exhibition – a 28% increase on 2014.

The show also saw the return of the popular Innovation Zone, showcasing the latest product launches and formulations, alongside Live Demonstrations, and also setting the stage for the Innovation Awards.

Celebrations

This year, there was a special 25th​ Anniversary prize to celebrate an ingredient which has had the greatest impact on the personal care ingredients industry over the past quarter century; and this was won by Sederma for its Matrixyl ingredient.

The show’s Innovation Zone Best Ingredient Award was split in to two categories, with Induchem receiving gold in the Active category for its Brightenyl product, and Dow Corning receiving gold in the Functional category for 3901 Liquid Satin Blend.

The Green Ingredient award, in association with Organic Monitor, was given to Laboratoires Expanscience for Aqualicia, whilst the winners of the Beiersdorf Innovation Pitch were also announced with Azelis, Silab and Symrise all given the opportunity to market their innovations with the Nivea skin care maker.

Related topics: Market Trends

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