Ball wins AEROBAL award for deodorant printing technology

By Andrew MCDOUGALL contact

- Last updated on GMT

Ball wins AEROBAL award for deodorant printing technology

Related tags: Aerosol spray

Ball Aerocan receives the 2014 World Aluminium Aerosol Can Award from AEROBAL, the international organization for aluminium aerosol container manufacturers, for a prototype ‘U Homme’ deodorant can featuring its state-of-the-art Matte & Gloss printing technology. 

An international jury comprised of journalists from the world's leading can magazines and packaging journals selected this year's winners, settling for the France-based subsidiary.

AEROBAL described the packaging as "branding in perfection, presented in an exemplary manner as a prototype that is aimed at enhancing the design of the 'U' deodorant range."

The can combine glossy and matte finishes on a single package, with the gloss reflecting light and the matte offering a subdued soft look, so consumers are able to distinguish between the individual areas of the package both visually and through touch.

"Thanks to Ball's ongoing focus on innovation and technology, we're able to provide our customers with aluminium aerosol cans that are eye-catching, convenient and sustainable,"​ said Daniel J. Rabbitt, vice president and general manager, Ball Aerocan.

"We're proud that AEROBAL and The Canmaker have recognized this and, more importantly, that these industry-leading packages are helping to build our customers' brands."

Compressed success

Also being lauded by AEROBAL, was a can produced by German manufacturer Tubex for Dove winning in the category for aerosol cans that are already on the market.

The 125 ml product is filled with a deodorant concentrate and less propellant, but offers the consumer just as many applications as a conventional 250 ml can with the resultant savings in material, weight and transport costs.

This ‘compressed’ variant is an example of an eco-friendly and sustainable packaging concept that also impressed the jury with its added value for the environmentally conscious consumer.

“Year after year this competition demonstrates the unremitting innovative capability of our globally active member companies and the benefits the aluminium aerosol can offers as an attractive, user-friendly and sustainable packaging solution,”​ added Gregor Spengler, Secretary General of AEROBAL.

Related topics: Packaging & Design, Packaging

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