French flavor and fragrance player Robertet sets up facility in NJ

By Simon Pitman

- Last updated on GMT

Related tags Perfume

French flavor and fragrance player Robertet sets up facility in NJ
Robertet has expanded its operations on the other side of the Atlantic following the opening of a $20m fragrance and flavors facility in Mount Olive, New Jersey.

The 162-year old company is headquartered in Grasse, in the South of France, and is known for its sustainable sourcing of both natural and organic ingredients, which are supplied to the cosmetics, fragrance and food industries.

The company already has 14 manufacturing sites on 3 continents and has a global market reach that extends to over 50 countries, but it has specifically targeted the US market to tap into growth opportunities there.

Significant expansion in production capacity

"Our newly renovated, beautiful state-of–the-art innovation center has been completely transformed,"​ said Christophe Maubert, global president, Fragrance Division.

"Our $20M investment has greatly expanded our production capacity, enhanced our stability and sensory testing and increased our levels of automation.  This investment will bring a new level of service to the changing needs of our clients and provide our perfumers with an array of new tools."

The company says it wants to encourage further innovation within its US division through the investment, in the hope that ultimately this will serve to increase its offerings to both the US and global markets.

Tapping into creativity and science

"Mount Olive is all about inspiring creativity backed by high-tech support and scientific research to grow our business in the U.S., service our global clients in the natural ingredients space more effectively and make full use of a facility built with the future in mind,"​ said Robert Weinstein,  president & Chief Operating Officer, Robertet  USA.  

Robertet is known for its Seed-To-Scent technology, which targets the production of scents that more traceable, sustainable, and that also have the claim of being true-to-nature scents.

The company says it has been able to develop this system due to the fact that it owns its own fields and partners with growers specializing in specific natural oils, worldwide.

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