Natrue adopts IFOAM definition for acceptance of organic raw materials


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Natrue adopts IFOAM definition for acceptance of organic raw materials

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As it looks to combat confusion surrounding the definition of what constitutes ‘organic’, Natrue has adopted the IFOAM technical definition of what constitutes an accepted organic standard.

This means that in order for raw materials to be accepted they must be approved under the IFOAM Family of Standards.

The move comes after certification organisation Natrue intended to create a global label, but found the definition of what qualifies a raw material to be considered as ‘organic’ as “technically challenging,” ​as it is regulated by dozens of different regulations and standards worldwide.


Prior to this, for two of its certification categories: "Natural Cosmetics with an Organic Portion" and "Organic Cosmetics", Natrue requires a minimum percentage (70% and 95% respectively) of organic ingredients.

The new version (2.9) of these requirements is now defining organic raw materials as those being certified by a duly recognized certification body or authority to an organic standard or regulation approved in the IFOAM Family of Standards.

IFOAM and Natrue believe that these new criteria will benefit producers, traders and consumers, with an approach that combines inclusiveness and integrity.


Under the new system, producers certified to their local organic regulation or standard will now be able to supply Natrue cosmetic manufacturers, provided that the local standard has been approved by IFOAM.

“This should ultimately favour the uptake of the Natrue label globally and ensure its credibility towards consumers,”​ says a company statement.

These standards have passed a rigorous assessment by IFOAM experts and demonstrated both their local relevance and their equivalence to the international Common Objectives and Requirements of Organic Standards (COROS). 

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