Mintel: nail cosmetics segment shines in UK market

By Michelle Yeomans

- Last updated on GMT

Related tags: Cosmetics

Mintel: nail cosmetics segment shines in UK market
According to the latest research from Mintel, the nail cosmetics segment posted double-digit growth to reach a value of £221 (€275) million in the UK colour cosmetics market in 2011, suggesting that makeup has become the recession’s war paint.

Standing out in the category

Whilst the market researcher notes general makeup as being the largest of the four sectors - accounting for 38 per cent of total market value at £526 (€656) million, nail cosmetics still stole the limelight, with 15 per cent of the market share.

According to Vivenne Rudd, Head of Beauty and Personal Care Insight at Mintel, Britain isn’t the only country to have seen a rise in interest in nail colour cosmetics.

In 2008, nail colour cosmetics accounted for 10 per cent of all colour cosmetic launches. By 2012, this had risen to 26 per cent of all new launches in the sector​ across Europe as a whole,” ​she reveals.

Trends

In terms of trends, Rudd says that while the prim, ladylike look of French manicured nails is unlikely to ever go out of style, recent trends have covered less subtle looks ranging from two-tone manicures and classic red polish to ombre and metallic shades.

Nail make-up has also witnessed one of the biggest increases of all core beauty sectors in its consumer base in recent years​,” she adds.

In terms of launch activity by region, the UK is reported as being the most active, accounting for 29 per cent of all new product activity in the colour cosmetics market during 2012. Germany follows in second place, accounting for 22 per cent of all activity while France accounted for 20 per cent.

Growth drivers

Overall, the expert says the colour cosmetics market turned in a dynamic performance compared to other beauty categories like hair and body care and is expected to continue to grow into 2012, to reach as high as £1.44 (€1.79) billion.

Continued new product development and an expanding consumer base were the main growth drivers while prestige brands outperformed mass market ones due to many women favouring premium-positioned products at the expense of the mid-priced segment​,” she reveals.

Finally, Rudd notes make-up as becoming the recession’s war paint that women are in effect, using it to put on a brave face.

Sales in the market have continued to grow and will continue to do so for as long as the market delivers the feel-good factor even if the economy cannot​," she concludes.

Related topics: Market Trends, Colour Cosmetics

Related news

Show more

Related products

show more

Lumson introduces TAL: the first aluminum airless

Lumson introduces TAL: the first aluminum airless

Lumson the leading company specialized in the production of primary packaging | 05-May-2021 | Product Presentation

Light, versatile, ecological and highly customizable, TAL is the first airless packaging in an aluminum container, that combines technological innovation...

SunCaps™: Efficient Encapsulated UV Filters

SunCaps™: Efficient Encapsulated UV Filters

Tagra Biotechnologies | 02-Nov-2020 | Application Note

These microcapsules UV filters, made of cellulose-based polymer, are unbreakable and transparent. Their innovative formulations improve functions and UV...

See Our Color Changing Glitter Peel-Off Mask

See Our Color Changing Glitter Peel-Off Mask

Tagra Biotechnologies | 22-Jun-2020 | Product Presentation

Tagra’s color changing CameleonCapsTM are enjoyed by formulators and customers alike. From color changing masks, to face washes, and even hand sanitizing...

Related suppliers

Follow us

Products

View more

Webinars