Symrise’s perfume programme expands competence in growth market India
Symrise has opened the doors of its perfumery school in India as it aims to educate and nurture a new talent pool of junior perfumers and expand their competence in what it sees as a growth market.
“Thanks to our new Perfumery School in Chennai, we are creating an in-house pool of excellently trained perfumers and evaluators for the growth market Asia,” said Achim Daub, global president Scent and Care.
“This is not only the next logical step in expanding our internationally esteemed ‘Perfumers’ Academy’ program: we are also strengthening one of the most important dynamic markets on the Asian continent,” he continued.
Venkat Iyer, vice president of Scent & Care, India, commented following the opening, explaining that Chennai provides the necessary framework to train the perfumers, and India’s rich tradition of scents and spices provides added inspiration.