Full programme unveiled for Anti-ageing Skin Care Conference

By Simon Pitman

- Last updated on GMT

Related tags Skin Marketing Procter & gamble

The full programme for the Anti-ageing Skin Care Conference, to be held in London on 2 – 3 June, has been announced by the event organisers.

The conference will be looking at some of the most pertinent topics facing the industry, including testing and proving the efficacy of products, as well as following product claims through at the marketing and advertising level.

The two day programme will be divided up into four themed sessions, covering the biology of skin ageing, proving performance, cosmeceuticals and regulatory and advertising controls.

Biology of skin ageing

The first session will start on the Tuesday morning centering on the biology of skin ageing, and will include four presentations chaired by Tony Rawlings, chief editor of the International Journal of Cosmetic Science.

The first presentation in this session will be given by Dr Helen Meldrum from Unilever, who will focus on age-dependent changes on the skin in different populations, while a presentation by Daniel Asselineau from L’Oreal will look at the potential role for dermal papillary fibroplasts in skin ageing.

The afternoon session will be chaired Dr. Paul Matts, a research fellow in the area of skin care, working for Procter & Gamble. The session will look at the issue of proving performance, an important topic which will be discussed in detail during the course of six separate sessions.

Genomic response and anti-oxidants in skin ageing

The session will start off with a presentation by Dr. Bruno Bernard of L’Oreal who will discuss the impact of genomic response on skin ageing, while Dr. Mathias Rohr, of the Institute Dr. Schrader will look at anti-oxidant efficacy and Dr. Miri Seiberg, of Johnson & Johnson will be giving a presentation about elastin-enhancing agents.

The first session on Wednesday will focus on the niche but growing area of cosmeceuticals and will include four presentations that will be chaired by Dr. Jack Ferguson, director of Skinnovation.

The presentations in this session will include one by Dr. Steven Wang, from the Memorial Sloan-Kettering Cancer Center who will explain about how consumers are daunted by choosing the right product, while Debra Redbourn, of dR Cosmetics Regulations, will look at the specific regulatory issues in this category.

Proving product performance

The last session will focus on the issue of proving performance while respecting advertising and regulatory controls. The three presentations will be chaired by Dr. Chris Gummer, director of Cider Solutions.

The presentations will include one by Dr. Phil Bowtell of Procter & Gamble, who will focus on simple statistic to prove product efficacy, while Annie Ugurlayan from the National Advertising Division will look at advertising regulations for cosmetics in the US. The final key note presentation will be given by Kristoffer Hammer, head of Policy and Customer Operations at Clearcast, who will look at regulatory issues in Europe.

The conference programme will be rounded with a conclusion by the conference chairman, Dr. Jack Ferguson, which will also include the opportunity to put questions to speakers.

More details of the conference can be found here.

Related topics Formulation & Science

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